Account Executive

Cumulus Media New Holdings Inc.•Albuquerque, NM

About The Position

The Account Executive manages relationships with local and regional businesses, protects and grows revenue, and identifies new business opportunities with existing and prospective clients. The role develops marketing solutions to help clients achieve their business goals and implements initiatives that meet individual, company, and corporate directives. Meeting budgeted revenue targets is the minimum performance expectation. The Account Executive is expected to invest in professional development and stay current with technology, marketing, and Cumulus Media’s products and services. The role represents Cumulus Media’s broadcast, digital, mobile, social, streaming, event, and specialized programming offerings through integrated marketing solutions. It involves prospecting, client presentations, negotiation and closing, account support, and coordination of sales administration and fulfillment. Regular travel to meet with clients and prospects and attend business-related events is required.

Requirements

  • 1–3 years of sales experience.
  • Valid driver's license; regular travel is an essential function of the position.
  • Ability and interest in developing new business relationships in an outside sales role, including preparing and presenting sales opportunities and post-sale results.
  • Strong understanding of lead generation and ability to connect with viable prospects.
  • Comprehension of sales metrics to fill a sales funnel and maintain a constant pipeline of new business.
  • Excellent communication skills.
  • Self-motivating, entrepreneurial approach, positive and friendly attitude, and willingness to collaborate.
  • High energy and passion for sales.
  • Flexible, creative, and curious.

Nice To Haves

  • Experience in broadcast, media, or digital advertising sales.
  • Bachelor’s degree in business, marketing, or a related field (preferred but not required).
  • Digital proficiency, including Microsoft Office, social networking platforms, and CRM tools.

Responsibilities

  • Understand clients’ goals, objectives, processes, markets, and consumer trends to identify needs and develop customized marketing solutions.
  • Develop and deliver informed, integrated, multi-platform sales presentations using Cumulus broadcast, digital, and event tactics.
  • Negotiate and close business to drive revenue and build long-term client relationships across platforms.
  • Maintain a proficient understanding of Cumulus Media’s assets, resources, products, and current advertising opportunities.
  • Present the full suite of company products and services to new and existing clients, including digital assets, internet-based marketing, social media, streaming, events, and specialized programming.
  • Manage time to optimize revenue opportunities, client interaction, implementation, and fulfillment of sales agreements.
  • Assist in developing creative messaging across platforms.
  • Prospect for new clients through networking, cold calling, canvassing, referrals, and other methods, and maintain a full sales pipeline.
  • Follow station and corporate procedures for preparing orders, resolving billing issues, and submitting sales reports, pipeline lists, forecasts, and competitive analysis.
  • Collaborate to represent the Cumulus Media brand and help clients achieve success.
  • Travel regularly to meet with clients and prospects and attend business-related events.

Benefits

  • Medical, dental, and vision insurance coverage.
  • 401(k) with company match.
  • Paid vacation, sick, and holiday time off.
  • Parental leave time off benefits.
  • Life insurance.
  • Disability insurance.
  • Wellness benefits.
  • Employee referral bonus program.
  • Commission-based earning potential with guaranteed income during the first year.
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