Account Executive, Earned

Brilliant•New York, NY

28d•$55,000 - $65,000•Remote

About The Position

Brilliant Agency, a respected and growing agency focused on family-oriented brands, is seeking a full-time Account Executive to join its award-winning full-funnel marketing team. The role involves executing public relations strategies, managing client communication, media relations, creative ideation, and project management. The agency operates remotely across the US and emphasizes a strong sense of community and work-life balance. This position requires a candidate with at least 2 years of agency experience in consumer products PR or integrated marketing, strong project management skills, and an interest in new technology and AI.

Requirements

Bachelor's degree in Marketing, Communications, or a related field.
2+ years of PR agency experience in the consumer goods industry.
Demonstrated project management experience managing timelines, deliverables, and multiple accounts.
Comfortable using AI tools day to day, with examples of how you've used them.
Willingness to try new technologies and adopt new tools quickly.
Excellent written and verbal communication skills.
Ability to work collaboratively in a team environment and manage multiple projects simultaneously.
A proactive, self-starter attitude with a passion for staying ahead of trends.

Nice To Haves

Real curiosity about new technology and AI.
Experience in consumer products PR or integrated marketing.

Responsibilities

Execute public relations strategies to achieve client goals.
Manage day-to-day client communication.
Conduct media relations, including curating media contact databases, discovering editorial leads, composing and distributing pitches, alerts, and releases, and monitoring for earned placements.
Generate innovative story angles for national publications.
Lead specialized affiliate and commerce-focused outreach efforts.
Organize press interviews and craft detailed briefing materials.
Cultivate relationships with journalists and content creators.
Stay updated on industry shifts and track competitor visibility.
Oversee client recognition programs through research, strategic advice, and deadline management.
Manage campaign timelines and ensure all account milestones are achieved.
Develop project roadmaps, establishing key goals and identifying potential bottlenecks.
Monitor budgets and team duties, providing updates to stakeholders and clients.
Leverage organizational tools like Monday or Asana for workflow transparency.
Facilitate collaboration across teams for seamless deliverable execution.
Integrate AI technologies (e.g., Claude, ChatGPT) for drafting, reporting, and research.
Evaluate and implement emerging software solutions, educating the team on best practices.
Identify opportunities to automate routine tasks and improve output quality.
Support the conceptualization and launch of virtual or in-person press events.