Account Executive, Consumer

M Booth • New York, NY

7h • Hybrid

About The Position

At M Booth, we produce award-winning, culturally-resonant, and buzz-worthy campaigns that move key audiences to action. We are relentlessly passionate about our clients and their business, whether that means developing scrappy campaigns and content that breaks through, maximizing earned to reach key audiences, leading in digital innovation, or unleashing insights that unlock ideas that win in the marketplace. And we have a bold belief that our work can and should contribute to an equitable world. Our agency was born 40 years ago with entrepreneurial roots, a people-first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make a lasting impact and change. From culture to creative, in today’s world BOLD moves everything we do. The ever-growing Consumer team has an immediate opening for a dynamic Account Executive. This is an awesome opportunity for a driven communications professional eager to contribute to a fun, collaborative, and fully-integrated team that champions both critical thinking and creative execution. We're seeking a proactive and passionate individual with strong project ownership skills who is building confidence to drive workstreams forward with minimal oversight. Bring your energy and excitement to help shape interesting campaigns that can genuinely impact the business.

Requirements

• Bachelor’s degree in Communications, Public Relations, Marketing, Journalism, or a related field.
• 3-4 years of demonstrated experience in public relations or integrated communications.
• Proven understanding and hands-on experience with both traditional PR and influencer marketing.
• Exceptional written and verbal communication skills, with a keen eye for detail and strong presentation abilities.
• Highly organized with the proven ability to multitask, prioritize effectively, and manage multiple projects in a fast-paced environment.
• A proactive, solutions-oriented mindset and ability to take initiative with minimal oversight.
• Demonstrated ability to work both independently and collaboratively within a team-oriented environment.
• Strong analytical skills for tracking results and informing strategy.

Nice To Haves

• At least 1-2 years of agency experience strongly preferred.

Responsibilities

• Lead the execution and management of small-to-medium scale activations, including comprehensive budget tracking, vendor management, and contract negotiation.
• Play a key role in supporting larger activations, events, and strategic partnerships.
• Oversee internal invoicing and financial processes to ensure smooth operations.
• Drive proactive media outreach and secure impactful coverage across top-tier outlets.
• Craft compelling narratives, including pitches, press releases, and key messages that resonate with diverse media.
• Develop and maintain a robust media pitch calendar.
• Cultivate and nurture strong relationships with key media contacts.
• Oversee media and industry reporting and tracking.
• Contribute to the strategic development of influencer programs, offering insights on content themes, creator verticals, and platform best practices.
• Identify, vet, and build comprehensive influencer rosters.
• Draft detailed influencer briefs and lead engaging briefings.
• Manage end-to-end influencer partnerships, from negotiation and contracting to ongoing relationship management.
• Oversee influencer tracking, budget reconciliation, and lead the content review process to ensure brand alignment.
• Stay abreast of emerging trends and platform innovations in the influencer landscape.
• Draft clear and concise client communications.
• Own key discussion points and deliverables during ongoing client calls.
• Begin to proactively anticipate client needs, offering strategic insights and relevant updates beyond direct requests.
• Support the development of client presentations and reports.

Benefits

• A workplace that’s alive with courage, ideas, respect and humanity
• Professional growth and development programs to help advance your career
• Comprehensive health care and wellness plans for your entire family
• A 401(k) Savings Plan and Flexible Spending Accounts
• Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
• Family Leave
• Well-Being Programs
• Commuter Benefits

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 11-50 employees