MeUndies is an underwear and loungewear company known for its product line for men's and women's underwear, sleepwear, and loungewear brand that targets Gen Z and millennial customers. The brand is committed to celebrating comfort, creativity, and self-expression, and is renowned for its ethos of inclusivity, body positivity, and transparency; its cause-marketing platform (MeUndies Gives); and its frequent drops of colorful, trendy prints. Customers can purchase products individually or through the MeUndies membership program, which offers discounted pricing, flexible order, and delivery options, and early access to the brand’s weekly product drops featuring new prints. Today MeUndies has sold more than nine million pairs of underwear and still continues to redefine the subscription market by evolving the transactional subscription to a membership centered on community and its relationship with the brand. The innovative direct-to-consumer brand offers multiple purchasing options including singles, packs, matching pairs, and its monthly membership. In 2011, Barak Diskin and Jonathan Shokrian headquartered the company in Culver City, California.
MeUndies is driven by a mission to revolutionize the way people perceive and purchase their essential everyday wear, focusing on comfort, style, and sustainability. The company is dedicated to providing high-quality, ethically sourced, and eco-friendly products that make customers feel good inside and out. By fostering a strong sense of community and promoting body positivity, MeUndies aims to create a more inclusive and enjoyable shopping experience for everyone, ultimately transforming the world of undergarments and loungewear.
- Comfort: MeUndies is dedicated to providing the most comfortable underwear possible, using only the softest and highest quality materials.
- Inclusivity: MeUndies celebrates diversity and inclusivity, offering a wide range of sizes and styles to ensure that everyone feels comfortable and confident in their own skin.
- Sustainability: MeUndies is committed to reducing its environmental impact, using sustainable materials and ethical manufacturing practices to create products that are both comfortable and eco-friendly.
- Community: MeUndies values building strong relationships with its customers and employees, fostering a sense of community through events, social media, and other initiatives.
Founder & CEO
Senior Brand Manager
VP of Customer Experience