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Catering Sales Manager Resume Example

by
Trish Seidel
Reviewed by
Dave Fano
Last Updated
July 25, 2025
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Catering Sales Manager Resume Example:

Rosa Briceno
[email protected]
•
(464) 734-3178
•
linkedin.com/in/rosa-briceno
•
@rosa.briceno
•
Catering Sales Manager
Results-driven Catering Sales Manager with 10+ years of experience orchestrating high-profile events and maximizing revenue. Adept at leveraging AI-driven analytics and sustainable catering trends to boost client satisfaction. Increased annual sales by 35% through innovative marketing strategies and cultivating strategic partnerships. Proven leader in developing top-performing sales teams and delivering exceptional culinary experiences.
WORK EXPERIENCE
Catering Sales Manager
10/2023 – Present
Savor Catering Solutions.
  • Spearheaded the implementation of an AI-powered catering management system, resulting in a 35% increase in operational efficiency and a 20% boost in client satisfaction scores.
  • Developed and executed a sustainable catering initiative, reducing food waste by 40% and increasing eco-friendly event bookings by 50%, generating $1.2M in additional revenue.
  • Led a cross-functional team of 25 professionals to deliver a high-profile, multi-day corporate event for 5,000 attendees, achieving a 98% client satisfaction rate and securing a $3M contract renewal.
Event Coordinator
05/2021 – 09/2023
Gatherings & Co.
  • Pioneered a data-driven sales approach, leveraging predictive analytics to optimize pricing strategies and increase average event value by 28%, resulting in $800K additional annual revenue.
  • Cultivated strategic partnerships with 10 premium vendors, negotiating exclusive deals that reduced costs by 15% while enhancing menu diversity and quality.
  • Designed and implemented a comprehensive staff training program focused on culinary trends and customer experience, improving team performance metrics by 40% and reducing turnover by 25%.
Catering Coordinator
08/2019 – 04/2021
Company: Elite Eats Catering Co.
  • Revamped the company's digital marketing strategy, resulting in a 75% increase in online inquiries and a 30% boost in conversion rates for event bookings.
  • Orchestrated the successful launch of a virtual event catering service, capturing a new market segment and generating $500K in revenue within the first six months.
  • Streamlined the proposal creation process by developing a customizable template system, reducing turnaround time by 50% and increasing the team's capacity to handle 30% more client requests.
SKILLS & COMPETENCIES
  • Revenue Optimization Strategy
  • Event Portfolio Management
  • Client Relationship Development
  • Menu Engineering and Pricing Strategy
  • Market Penetration Analysis
  • Competitive Intelligence and Positioning
  • Salesforce CRM
  • Cvent Event Management Platform
  • Tripleseat Catering Software
  • HubSpot Sales Analytics
  • Microsoft Power BI
  • AI-Powered Lead Scoring and Qualification
  • Virtual Event Sales Strategy
COURSES / CERTIFICATIONS
Certified Professional in Catering and Events (CPCE)
04/2023
National Association for Catering and Events (NACE)
Certified Meeting Professional (CMP)
04/2022
Events Industry Council
Certified Special Events Professional (CSEP)
04/2021
International Live Events Association (ILEA)
Education
Bachelor of Science in Hospitality Management
2016 - 2020
Johnson & Wales University
Providence, RI
Catering and Event Management
Food and Beverage Management
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What makes this Catering Sales Manager resume great

Catering Sales Managers must demonstrate revenue growth while overseeing complex events and teams. This resume highlights measurable success in sales increases, operational improvements, and client satisfaction. It also addresses sustainability and virtual event management with clear results. Strong data use combined with practical leadership makes the candidate’s impact obvious. A well-rounded presentation.

Catering Sales Manager Resume Template

Contact Information
[Full Name]
[email protected] • (XXX) XXX-XXXX • linkedin.com/in/your-name • City, State
Resume Summary
Catering Sales Manager with [X] years of experience in [event types] and [client segments], driving revenue growth through strategic sales initiatives. Expert in [sales techniques] and [CRM software], consistently exceeding sales targets by [percentage] at [Previous Company]. Skilled in menu development, contract negotiation, and client relationship management, resulting in [specific outcome] and [measurable impact]. Seeking to leverage comprehensive catering sales expertise to expand market share and deliver exceptional culinary experiences for [Target Company].
Work Experience
Most Recent Position
Job Title • Start Date • End Date
Company Name
  • Spearheaded [specific sales initiative], resulting in a [X%] increase in corporate event bookings and [$Y] additional revenue over [time period]
  • Developed and implemented [new sales strategy/process], leading to a [X%] improvement in client retention and a [$Y] increase in repeat business annually
Previous Position
Job Title • Start Date • End Date
Company Name
  • Negotiated and secured [X] high-value contracts with [industry/client type], resulting in [$Y] in new business and a [Z%] increase in average event size
  • Implemented [specific CRM tool/system], streamlining the sales process and reducing proposal turnaround time by [X%], leading to a [Y%] increase in client satisfaction scores
Resume Skills
  • Client Relationship Management & Customer Service
  • [Sales Strategy, e.g., Consultative Selling, Solution Selling]
  • Event Planning & Coordination
  • [CRM Software, e.g., Salesforce, HubSpot]
  • Negotiation & Persuasion Skills
  • Market Research & Competitive Analysis
  • [Industry-Specific Knowledge, e.g., Hospitality, Food & Beverage]
  • Budgeting & Financial Acumen
  • Team Leadership & Staff Training
  • [Event Management Software, e.g., Cvent, Eventbrite]
  • Contract Management & Compliance
  • [Specialized Certification, e.g., CMP, CSEP]
    • Certifications
    Official Certification Name
    Certification Provider • Start Date • End Date
    Official Certification Name
    Certification Provider • Start Date • End Date
    Education
    Official Degree Name
    University Name
    City, State • Start Date • End Date
    • Major: [Major Name]
    • Minor: [Minor Name]

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    Resume writing tips for Catering Sales Managers

    Crafting a Catering Sales Manager resume requires more than listing responsibilities. Instead of detailing routine tasks, emphasize measurable achievements that demonstrate your impact. Highlight how your strategic efforts increased revenue and enhanced client engagement in a rapidly evolving hospitality landscape.
    • Replace generic duties with specific results, such as percentage growth in catering sales or successful hybrid event executions, to showcase your direct contributions.
    • Frame your title and summary to reflect future goals and leadership potential rather than past multitasking, aligning with where you want to advance.
    • Focus on outcomes from managing complex client relationships, emphasizing how your coordination of virtual and in-person events met evolving industry demands.
    • Use data-driven metrics to quantify your success, clarifying how your sales strategies consistently exceeded targets and improved customer satisfaction.

    Common Responsibilities Listed on Catering Sales Manager Resumes:

    • Develop and execute strategic catering sales plans to achieve revenue targets.
    • Utilize CRM software to track client interactions and streamline sales processes.
    • Collaborate with culinary and operations teams to design customized event menus.
    • Leverage data analytics to identify market trends and optimize sales strategies.
    • Lead cross-functional meetings to ensure seamless event execution and client satisfaction.

    Catering Sales Manager resume headline examples:

    If you've moved fast or worn multiple hats as a catering sales manager, it's easy to over-explain. Don't. Keep your title focused on where you're headed. The majority of Catering Sales Manager job postings use a specific version of the title. Try this formula: [Specialty] + [Title] + [Impact]. Example: "Strategic Catering Sales Manager Optimizing Operations Efficiency"

    Strong Headlines

    Award-Winning Catering Sales Manager: $5M+ Revenue Growth Specialist

    Weak Headlines

    Experienced Catering Sales Manager Seeking New Opportunities

    Strong Headlines

    Innovative Catering Sales Leader: Digital Marketing & Sustainability Expert

    Weak Headlines

    Dedicated Professional with Strong Customer Service Skills

    Strong Headlines

    Certified Catering Professional: Fortune 500 Account Management Strategist

    Weak Headlines

    Results-Oriented Manager with Catering Industry Knowledge
    🌟 Expert Tip
    "When it comes to hiring, I focus on whether applicants can translate strategy into execution. It’s one thing to talk big picture. It’s another to deliver results that actually move the business forward. Show me how you did it, what tools you used, and the impact." - Katie Stryker, Vice President & Hiring Strategist

    Resume Summaries for Catering Sales Managers

    Your resume summary should capture how you drive measurable outcomes as a catering sales manager. This section positions you strategically by highlighting your ability to exceed revenue targets, build client relationships, and manage complex events. A strong summary immediately demonstrates your value proposition to hiring managers who scan resumes quickly. Most job descriptions require that a catering sales manager has a certain amount of experience. That means this isn't a detail to bury. You need to make it stand out in your summary. Include specific metrics like revenue growth percentages and client retention rates. Skip generic objectives unless you lack relevant experience. Align your summary directly with the job requirements you're targeting.

    Strong Summaries

    • Results-driven Catering Sales Manager with a proven track record of increasing revenue by 35% in 2 years. Expertise in AI-driven menu optimization and sustainable event planning. Skilled in nurturing client relationships and leading cross-functional teams to deliver exceptional culinary experiences.

    Weak Summaries

    • Experienced Catering Sales Manager with a background in event planning and customer service. Skilled in menu planning and team management. Looking for a challenging position to utilize my skills and grow professionally.

    Strong Summaries

    • Innovative Catering Sales Manager specializing in virtual and hybrid event solutions. Achieved 98% client satisfaction rate while reducing operational costs by 20%. Proficient in cutting-edge event management software and data analytics for personalized catering experiences.

    Weak Summaries

    • Dedicated Catering Sales Manager with strong communication and organizational abilities. Familiar with various catering software and client management systems. Committed to providing high-quality service and meeting client expectations.

    Strong Summaries

    • Dynamic Catering Sales Manager with 8+ years of experience in luxury hospitality. Generated $2.5M in new business through strategic partnerships and targeted marketing campaigns. Expert in farm-to-table concepts and allergen-friendly menu development using AI-assisted nutritional analysis.

    Weak Summaries

    • Results-oriented Catering Sales Manager seeking new opportunities. Experienced in sales strategies and event coordination. Able to work well under pressure and adapt to changing client needs in fast-paced environments.

    Resume Bullet Examples for Catering Sales Managers

    Strong Bullets

    • Spearheaded a targeted marketing campaign that increased corporate event bookings by 35%, resulting in $500,000 additional annual revenue

    Weak Bullets

    • Managed catering sales for corporate and social events, ensuring client satisfaction

    Strong Bullets

    • Implemented a CRM system to streamline client communication, reducing response time by 60% and improving customer satisfaction scores by 25%

    Weak Bullets

    • Coordinated with kitchen staff to create menus for various types of events

    Strong Bullets

    • Negotiated strategic partnerships with 5 local vendors, cutting food costs by 15% while maintaining premium quality for high-end events

    Weak Bullets

    • Attended networking events to promote catering services and generate leads

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    🌟 Expert tip
    "Your resume is actually a sales document. It's a pitch designed to sell your skills and experience in a way that aligns with what a company needs." - Dave Fano, CEO & Founder of Teal

    Essential skills for Catering Sales Managers

    Catering Sales Managers in 2025 must master hybrid event coordination, combining in-person and virtual experiences while managing complex client relationships. The hospitality industry demands professionals skilled in revenue optimization, contract negotiation, and multi-platform event technology. Recent data shows 78% of catering roles require advanced CRM proficiency. Your resume should prominently feature event management software expertise, client retention metrics, and successful large-scale coordination examples.

    Hard Skills

    • Sales Strategy Development
    • Budget Management
    • Contract Negotiation
    • Event Planning and Coordination
    • Menu Planning and Design
    • Customer Relationship Management (CRM)
    • Vendor Management
    • Food and Beverage Knowledge
    • Marketing and Promotions
    • Sales Forecasting and Reporting
    • Team Management and Leadership
    • Data Analysis and Reporting

    Soft Skills

    • Leadership and Team Management
    • Communication and Presentation Skills
    • Collaboration and Cross-Functional Coordination
    • Problem Solving and Critical Thinking
    • Adaptability and Flexibility
    • Time Management and Prioritization
    • Empathy and Customer-Centric Mindset
    • Decision Making and Strategic Planning
    • Conflict Resolution and Negotiation
    • Creativity and Innovation
    • Active Listening and Feedback Incorporation
    • Sales and Marketing Skills

    Resume Action Verbs for Catering Sales Managers:

    • Strategized
    • Negotiated
    • Generated
    • Cultivated
    • Presented
    • Analyzed
    • Coordinated
    • Executed
    • Collaborated
    • Upsold
    • Managed
    • Followed up
    • Customized
    • Innovated
    • Promoted
    • Facilitated
    • Streamlined
    • Prospected

    Tailor Your Catering Sales Manager Resume to a Job Description:

    Highlight Relevant Sales Achievements

    Carefully review the job description for specific sales targets and achievements they value. Emphasize your track record in meeting or exceeding sales goals, using quantifiable metrics such as revenue growth, client acquisition, or event bookings. Use similar terminology to the job posting to ensure your achievements resonate with the employer's expectations.

    Showcase Event Coordination Expertise

    Identify the key event planning and coordination skills required in the job listing. Highlight your experience in managing successful events, detailing your role in logistics, vendor management, and client satisfaction. Use specific examples to demonstrate your ability to handle complex events and ensure seamless execution.

    Emphasize Customer Relationship Management

    Focus on the importance of building and maintaining strong client relationships as outlined in the job description. Detail your experience in customer relationship management, including strategies for client retention and satisfaction. Highlight any CRM tools you have used and your success in fostering long-term partnerships.

    ChatGPT Resume Prompts for Catering Sales Managers

    Writing a Catering Sales Manager resume is tougher than ever as the role grows in complexity with new tools and higher expectations. Using AI isn’t cheating, it’s structure—it helps you bring clarity to your real-world achievements. Tools like Teal and ChatGPT for your resume turn your experience into clear, impactful content. Keep it simple. Start with these prompts.

    Catering Sales Manager Prompts for Resume Summaries

    1. Create a summary for me that highlights my expertise in managing catering sales pipelines, building client relationships, and exceeding revenue targets using CRM tools.
    2. Write a resume summary that emphasizes my ability to lead cross-functional teams, develop strategic sales plans, and increase market share in the catering industry.
    3. Generate a concise summary showcasing my skills in negotiating contracts, coordinating large-scale events, and driving consistent sales growth.

    Catering Sales Manager Prompts for Resume Bullets

    1. Write achievement-focused bullets that quantify how I increased catering sales by a specific percentage through targeted marketing campaigns and client outreach.
    2. Generate resume bullets detailing how I improved customer satisfaction scores by implementing personalized service strategies and streamlining event coordination.
    3. Create measurable bullet points showing how I negotiated vendor contracts that reduced costs by a set amount while maintaining quality standards.

    Catering Sales Manager Prompts for Resume Skills

    1. List key skills for my resume that reflect my expertise in sales strategy, client relationship management, and event logistics coordination.
    2. Suggest a structured skills section highlighting my proficiency with CRM software, contract negotiation, and team leadership.
    3. Help me organize a skills list that balances technical tools, sales techniques, and interpersonal abilities relevant to catering sales management.

    Resume FAQs for Catering Sales Managers:

    How long should I make my Catering Sales Manager resume?

    A Catering Sales Manager resume should ideally be one to two pages long. This length allows you to concisely showcase relevant experience, skills, and achievements without overwhelming the reader. Focus on highlighting key accomplishments and quantifiable results in your sales and event management roles. Use bullet points for clarity and prioritize the most recent and impactful experiences to make the best use of space.

    What is the best way to format my Catering Sales Manager resume?

    A hybrid resume format is ideal for a Catering Sales Manager, combining chronological and functional elements. This format highlights your career progression while emphasizing key skills and achievements. Include sections such as a professional summary, key skills, work experience, and education. Use clear headings and bullet points for readability, and tailor your content to reflect industry-specific competencies like client relationship management and event coordination.

    What certifications should I include on my Catering Sales Manager resume?

    Relevant certifications for Catering Sales Managers include the Certified Professional in Catering and Events (CPCE), Certified Meeting Professional (CMP), and ServSafe Food Handler. These certifications demonstrate expertise in catering management, event planning, and food safety, which are crucial in the industry. Present certifications in a dedicated section, listing the certification name, issuing organization, and date obtained to ensure they stand out and convey your professional commitment.

    What are the most common mistakes to avoid on a Catering Sales Manager resume?

    Common mistakes on Catering Sales Manager resumes include neglecting to quantify achievements, using generic job descriptions, and omitting relevant skills. Avoid these by providing specific metrics, such as revenue growth or client satisfaction rates, to illustrate your impact. Tailor job descriptions to highlight unique contributions and ensure key skills like negotiation and event planning are prominently featured. Overall, maintain a professional tone and proofread for errors to enhance resume quality.

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