SDR, New Vertical

Dandy•,

About The Position

We're hiring our founding XDR to build the top of the funnel for a new vertical from scratch. This is a 0-to-1 role: you'll be the first sales hire in the seat, responsible for figuring out what works, codifying the playbook, and laying the foundation for the team that comes after you. You'll partner directly with senior leadership to shape messaging, test channels, and drive the pipeline that fuels this next stage of hypergrowth.

Requirements

2+ years of XDR/BDR/SDR experience in a high-growth startup environment (SaaS strongly preferred)
Experience launching outbound into a new vertical, new market, or new product — you've been the first or among the first in a seat before and know what it takes to build from nothing
Strong cold-calling chops (SMB experience is a big plus)
Comfort operating without a playbook — you write the playbook as you go
Ability to punch through ambiguity and ramp up quickly with limited resources
Experience with standard sales tools and a desire to explore and implement new tools to streamline the sales process
Commitment to continuous improvement and desire to learn new sales concepts via rigorous training
Overall track record of professional and academic success

Nice To Haves

Experience building a founding sales motion at an early-stage or newly-acquired business unit
Outstanding professional references to share
Experience with marketplace models or healthcare/dental
Love of blitz growth environments
Relentlessly positive attitude, strong sense of humor, and the ability to have fun at work

Responsibilities

Serve as the initial point of contact to prospects in a brand-new vertical we're launching into
Utilize email, phone, and other creative channels to reach prospective clients through outbound tactics
Build and iterate on the outbound playbook from scratch — sequences, scripts, targeting, objection handling
Track your sales activity using Salesforce and other software tools, and help define what "good" looks like in the data
Overcome objections, pitch the value proposition, and move prospects forward in the sales process
Work shoulder-to-shoulder with senior leadership to meet high-level KPIs and revenue targets
Partner with Account Executives on client handoffs and feed learnings back into product, marketing, and GTM strategy