Writer & Storyteller - Marketing

Broccoli AISan Francisco, CA
$90,000 - $110,000Onsite

About The Position

Broccoli's mission is to bring intelligence and reliability to real-world operations, specifically for home service businesses. They view operations as a systems problem, not a staffing problem, using AI to manage front-office tasks like customer communication and appointment scheduling. The company experienced significant growth in 2025, scaling revenue 20x, expanding its team from 5 to 20 people, and raising a $25M Series A led by Khosla Ventures with participation from Y Combinator. Key aspects of Broccoli include having a COO who was an early customer, serving customers who collectively generate over $15B in annual revenue, booking over 500K appointments, and a practice where engineers spend time onsite with customers to understand real-world challenges.

Requirements

  • 3+ years writing in a high-quality environment: journalism, editorial, marketing, or tech.
  • A portfolio with range, you can write long and short, technical and human.
  • You make complex ideas land simply. That's non-negotiable.
  • Experience working with executives or subject-matter experts to develop content.
  • Sharp editing instincts. You improve other people's writing without erasing them.
  • Genuine curiosity about technology, startups, and how industries change.
  • Strong project management, you juggle priorities without dropping things.
  • Based in San Francisco, in-person five days a week.

Nice To Haves

  • Familiarity with AI tools, or knowledge of the home services industry.

Responsibilities

  • Write across formats: newsletters, blog posts, social, case studies, long-form features, and launch announcements, all in Broccoli's voice.
  • Research and develop thought leadership on AI and the home services industry.
  • Edit work from across the company sharpen it without stripping out the person who wrote it.
  • Partner with Marketing and Comms on campaigns, events, and strategic initiatives.
  • Experiment with new formats — founder spotlights, interview series, data-driven reports — and kill what doesn't work.
  • Help keep our editorial standards and processes sharp as we grow.

Benefits

  • Direct access to founders, customers, and a product that's changing how an entire industry operates.
  • Energetic team environment.
  • Varied work.
  • Genuine room to grow.
  • Opportunity to travel.
  • Build real relationships.
  • Create content that actually matters.
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