Worldwide Business Personal Systems Marketing, Commercial Software & Solutions Lead
About The Position
We are seeking an experienced B2B Software Marketer to lead end-to-end performance marketing planning and execution for our Commercial Software and Solutions. This role requires a highly motivated self-starter who brings initiative, thrives with minimal oversight, and can operate effectively in a dynamic, fast-changing industry. This role will translate complex platform and partner capabilities into clear, buyer-relevant value propositions, and mid-to-lower funnel demand programs that help create preference, generate MGOs, and support pipeline growth. As the WW Commercial Software and Solutions Marketing lead, you will work cross-functionally with fellow marketers and agency teams who manage BPS portfolios to develop strategies and performance marketing plans and assets promoting the product ecosystem as well as product management, sales, channel marketing, and regional market teams to ensure our solutions meet customer needs. The ideal candidate brings strong storytelling, demand generation, digital/social, asset development, and analytical skills, with the ability to navigate complexity and drive impact in a highly matrixed environment.
Requirements
- 8-12+ yrs. in B2B Software marketing (enterprise tech / platforms / SaaS preferred)
- Proven ability to turn complex product ecosystems into clear buyer narratives.
- Strong program management, cross-functional leadership experience
- Experience working with ISVs, alliances, or platform ecosystems.
- Expertise in mid–lower funnel demand & assets working with creative agencies.
- Exceptional executive communication and storytelling
- Ability to analyze data and convert insights into marketing decisions and measurable impact.
Responsibilities
- Define the performance marketing plan, value story, and reasons to believe for our software and solutions with a clear focus on ITDM and IT manager needs.
- Connect these solutions into the broader portfolio across PCs, peripherals, displays, docks, and software so customers understand how the ecosystem works together.
- Engage with partners, Microsoft, and alliance teams to align messaging, joint value propositions, launch moments, and market readiness.
- Manage readiness for key feature releases and launch moments, including positioning, asset deliverables, activation planning, stakeholder coordination, and milestone management.
- Deliver market-ready toolkits, including messaging frameworks, content assets, social assets, activation kits, and sales/channel enablement inputs that help markets execute quickly and generate MGOs.
- Collaborate with key stakeholders on behalf of WW Marketing for software and solutions, driving alignment across product marketing, creative agencies, market teams, and GTM stakeholders.
- Manage budget, alliance dollars, costs and project timelines.
Benefits
- Health insurance
- Dental insurance
- Vision insurance
- Long term/short term disability insurance
- Employee assistance program
- Flexible spending account
- Life insurance
- Generous time off policies, including; 4-12 weeks fully paid parental leave based on tenure
- 11 paid holidays
- Additional flexible paid vacation and sick leave
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
