Worldwide Business Personal Systems Marketing, Commercial Security Solutions Lead
About The Position
We are seeking an experienced B2B marketing leader to define and drive security solution performance marketing planning and execution for one of HP’s commercial growth areas. This role requires a highly motivated self-starter who brings initiative, thrives with minimal oversight, and can operate effectively in a dynamic, fast-changing industry. This role will translate HP’s security innovation into differentiated value stories, decision-stage messaging, and high-impact demand assets that help create preference, generate MGOs, and support pipeline growth. As the WW marketing lead for commercial security solutions, you will work cross -functionally with fellow marketers and agency teams who manage BPS portfolios to develop strategies and performance marketing plans and assets promoting the product ecosystem to ensure security is clearly positioned, launch-ready, and integrated across HP’s portfolio and demand programs. The ideal candidate brings strong storytelling, demand generation, digital/social, asset development, and analytical skills, with the ability to navigate complexity and drive impact in a highly matrixed environment.
Requirements
- 8–12+ years in B2B marketing (security, enterprise IT, or infrastructure)
- Strong ability to translate technical capabilities into clear business value.
- Experience in security positioning or enterprise risk narratives
- Proven track record developing mid–lower funnel demand content working with creative agencies.
- Strong program management, cross-functional leadership skills
- Exceptional executive communication and storytelling
- Ability to analyze data and convert insights into marketing decisions and measurable impact.
Responsibilities
- Define HP’s commercial security performance marketing plans and drive execution and tracking.
- Help translate technical capabilities into business value, and competitive differentiation for ITDMs.
- Embed security across HP’s commercial portfolio and ecosystem so it becomes a clear, consistent reason to choose HP.
- Build security-led demand programs, including LinkedIn-first initiatives, RTBs, conversion assets tailored to decision-stage buyers.
- Drive collaboration across product marketing, GTM, comms, alliances, agencies, regional markets, sales/channel, and security teams to translate launches, feature releases, announcements into market-facing value stories & activation-ready assets/toolkits.
- Build a repeatable security content system that maps proof points, use cases, competitive positioning, and enablement assets across buyer journey stages.
- Manage budget, alliance dollars, costs, and project timelines.
Benefits
- Health insurance
- Dental insurance
- Vision insurance
- Long term/short term disability insurance
- Employee assistance program
- Flexible spending account
- Life insurance
- Generous time off policies, including; 4-12 weeks fully paid parental leave based on tenure
- 11 paid holidays
- Additional flexible paid vacation and sick leave
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
