Web Marketing Intern - User Experience Design

Texas Instruments•Dallas, TX

About The Position

The User Experience Design internship offers experience in UX research, strategy, and interface design, with an emphasis on current web design trends. In a collaborative environment, the intern will learn about user-centered design, design systems, and processes for creating and maintaining a strong user experience for customers who use the website of an $18 billion technology company. The role focuses on developing and improving customer-facing web and digital experiences, supporting consistent web design that promotes the company’s brand, and contributing to new solutions on TI.com. It also includes assessing website content and performance using data and collaborating with experts and stakeholders.

Requirements

  • Currently pursuing a bachelor’s degree in Marketing, Marketing Research & Analytics, Management Information Systems (MIS), Digital Marketing, Analytics, Web Design & Development, User Experience Design, Technical Communications, Engineering or Computer Science with a focus in marketing, or a related degree.
  • Minimum GPA of 3.0/4.0.
  • A strong online portfolio demonstrating a range of UI/UX web-related design work.
  • Proficiency with a standard prototyping and design tool such as Figma, Sketch, UXpin, or Axure, as well as Adobe CC.
  • Understanding of user experience design principles, UX research, web development, and web production fundamentals.
  • Familiarity with prototyping, design flows, and storyboarding.
  • Familiarity with web and graphic design and design system principles.
  • Familiarity with UX research, analytics, and reporting.
  • Familiarity with translating user and business needs into requirements.
  • Some HTML/CSS web development experience and familiarity with related JavaScript frameworks.

Nice To Haves

  • Experience with product design, UX research, human-computer interface design, web design and development, marketing communications, user experience design (UXD), graphic design, or information architecture.

Responsibilities

  • Help develop and drive a high-quality website and digital experience for customers evaluating products, making purchases, and seeking support.
  • Develop end-to-end design strategies and create consistent web design experiences that promote the TI brand.
  • Work with IT to launch innovative, technically credible solutions on TI.com.
  • Use data, customer feedback, internal stakeholder input, and understanding of the competitive and industry landscape to inform decisions.
  • Assess the effectiveness of TI.com content using data and collaborate with experts to analyze web performance.
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