Web and Digital Specialist
About The Position
Working closely with subject matter experts and cross-functional partners, the Web and Digital Specialist (Web Coordinator) will play a key part in exciting digital transformation initiatives that are shaping the future of Strathcona County’s websites, digital communication platforms and overall user experience. Through the development, continuous improvement, governance, and optimization of our digital ecosystem, you will help create and maintain accessible, engaging and user-centered experiences that align with organizational priorities, enhance service delivery and strengthen our digital presence. As part of our broader Corporate Strategy and External Relations team, you will have the opportunity to influence the future direction of how Strathcona County connects with the public through web and digital communications, making a visible impact across the organization.
Requirements
- Post secondary Diploma or Degree in Digital Media, Information Technology, Multimedia, Digital Communications or related field
- Minimum of 4 years of progressive experience in digital communications, project leadership, and technology stewardship
- Experience in managing, implementing, and analyzing successful digital content strategies across various channels and social media platforms
- Solid understanding of strategic planning and the ability to align digital communications efforts with organizational and departmental objectives
- Strong project leadership skills, with the ability to lead and coordinate cross-functional teams and manage multiple projects simultaneously
- Working knowledge of how digital platforms support broader digital communications and marketing initiatives, including content optimization and performance measurement
- Excellent communication and presentation skills, with the ability to effectively engage with partners
- Strong analytical and problem-solving abilities, with a data-driven approach to decision-making and optimization
- Proactive and self-motivated attitude, with a passion for staying ahead of digital trends and exploring innovative solutions
- Extensive knowledge of digital communications tools, platforms, and technologies including content management systems (CMS) and analytics tools (e.g. Adobe Creative Suite: Photoshop, Illustrator, InDesign and multimedia programs)
- Proficiency in web development technologies (e.g. HTML, CSS, JavaScript)
Nice To Haves
- Government, political or related municipal experience is preferred
Responsibilities
- Manage, maintain and/or enhance the County's internal and external websites and related communications platforms and applications ensuring consistency and alignment to corporate priorities and service delivery requirements
- Establish, maintain, and promote corporate web content standards, and support editors across the organization in creating, reviewing, and maintaining content that aligns with corporate design standards, usability practices, naming conventions, and storage requirements
- Identify needs, research options and coordinate the delivery of training and resources to the organization for the effective use of digital communication tools, platforms and methods
- Lead the development and implementation of process and standards to support the County’s digital communication approach
- Incorporate search engine optimization (SEO) principles into the planning, development, maintenance and continuous improvement of County websites and digital platforms to support discoverability and accessibility
- Support the effective use and understanding of analytics and tracking mechanisms to enable consistent measurement and continuous improvement of digital communication initiatives (e.g., web and campaign analytics)
- Develop, apply, and maintain usability and accessibility standards for County-owned websites and applications, ensuring consistency, compliance, and a positive user experience
- Plan, conduct, and contribute to usability studies on digital communication platforms, producing findings and reporting that inform organizational decision-making, platform improvements, and future direction
- Stay informed of industry trends, emerging technologies, and advancements in digital communications, and contribute to the sharing of best practices and learnings across the organization
Benefits
- Extended health and dental coverage
- Health and wellness spending account
- Life and disability insurance
- Retirement and pension programs
- Earned day off program
- Employee and family assistance program
- Commitment to employee development, through internal and external training and development opportunities
- Well-being programs and a safety culture focused on physical and psychological health in the workplace
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
Associate degree
