VP Retail Media Monetization, Americas

Criteo•Boston, MA

9d•Hybrid

About The Position

The VP, Retail Media Monetization, Americas leads Criteo’s retailer-facing monetization organization across the region, building durable retailer partnerships and accelerating measurable growth for Criteo and its retail partners. The role shapes near-term revenue priorities and long-term monetization strategies, connects retailer goals to Criteo’s platform and commercial capabilities, and leads commercial and technical leaders to deliver partner plans. The VP develops regional and partner-level monetization strategies grounded in each retailer’s business model, customer proposition, and market position. The role builds senior relationships with retail partners, leads joint business planning and executive reviews, identifies growth opportunities across retail media products and capabilities, and oversees commercial performance, forecasts, partner health, and delivery. Working across product, engineering, solutions, analytics, operations, sales, finance, and client-facing teams, this leader translates retailer needs into scalable platform capabilities and dependable execution. The VP also manages and develops a multidisciplinary organization, aligns regional activity with global Retail Media strategy, and represents Criteo in the market as a senior voice on retail media and retailer monetization.

Requirements

Significant senior leadership experience in retail media, retailer monetization, commerce media, digital advertising, ad technology, or a closely related platform business.
Strong understanding of the retail media ecosystem, including retailer business models, advertiser demand, inventory and media products, measurement, data, technology, and industry forces.
Track record of working with retailer executives and GMs to develop business plans, unlock new revenue, and deliver near-term results and long-term strategic progress.
Commercial and financial judgment, including the ability to assess opportunities, set priorities, build credible forecasts, and make decisions that support sustainable partner economics and scalable growth.
Experience leading and developing senior, multidisciplinary teams, including commercial and technical leaders, through growth, change, or organizational evolution.
Ability to connect customer needs with technology and execution by translating complex platform capabilities into clear business value and actionable plans.
Strong executive communication, negotiation, and relationship-building skills, with credibility among internal stakeholders and external partners.
Collaborative, data-informed operating style and ability to lead in a matrixed, multi-country environment.

Responsibilities

Translate Criteo’s Retail Media priorities into regional and partner-level monetization plans.
Work with retailer GMs and senior stakeholders to define short-term growth actions and multi-year monetization roadmaps.
Develop senior relationships with retail partners across the Americas.
Lead joint business planning, executive business reviews, and strategic conversations that align goals, investment, capabilities, and outcomes.
Identify and prioritize opportunities across retail media products, inventory, advertiser demand, onsite and offsite activation, data and audience capabilities, measurement, and new commerce experiences.
Balance near-term performance with sustainable partner economics and long-term platform value.
Establish objectives, operating rhythms, forecasts, and performance reviews for the organization.
Monitor revenue, partner health, growth opportunities, risks, renewals, and delivery against plans, and mobilize leaders to address gaps.
Partner with product, engineering, solutions, analytics, operations, and client-facing teams to translate retailer needs into scalable platform capabilities and dependable delivery.
Support integrations, adoption, product launches, issue resolution, and feedback loops that improve the partner experience.
Manage and coach commercial and technical leaders across retailer partnerships, account management, partner success, and related functions.
Set clear accountability, strengthen leadership capability, and build an inclusive, high-performing organization.
Align regional execution with global Retail Media strategy and work with Sales, Product, Engineering, Finance, Operations, and other cross-functional partners.
Share market insight and retailer feedback to inform priorities and improve collaboration.
Represent Criteo with partners and at relevant industry forums.

Benefits

Hybrid working model combining home and in-office experiences.
Learning, mentorship, and career development programs.
Health benefits, wellness perks, and mental health support.
Attractive salary and performance-based rewards.
Family-friendly policies.
Potential for equity depending on role and level.
For US-based employees: healthcare, dental, and vision insurance.
For US-based employees: 401(k) plan with company match.
For US-based employees: short-term and long-term disability coverage.
For US-based employees: life insurance.
For US-based employees: family-forming and wellness benefits.
For US-based employees: Flexible Work financial support.
For US-based employees: learning opportunities.
For US-based employees: annual leave plan including volunteer time off and summer vacation days.
Certain US-based roles may be eligible for quarterly or annual bonuses and restricted stock units.