VP, Operational Systems & Enablement

Underscore Marketing
Remote

About The Position

The VP, Operational Systems & Enablement is responsible for translating strategic intent and operating decisions into scalable, usable operational systems that drive consistency, efficiency, and reduced dependency on individual judgment. This role ensures the company’s workflows, tools, documentation, and automation support how the business operates today and as it scales. At its core, this role defines how work flows end-to-end across the organization and establishes the right way of working as the default. This position partners across all business units to design, implement, and continuously improve operational systems that enable effective delivery.

Requirements

  • 12+ years of experience in operations, systems, or enablement roles within a services or project-based organization
  • Extensive experience with Wrike required
  • Experience designing and implementing cross-functional workflows and operating models
  • Strong understanding of operational systems, automation, and data integrity
  • Proven ability to translate strategic intent into practical execution
  • Strong leadership and cross-functional influence skills
  • Ability to balance structure with pragmatism in a fast-paced environment

Responsibilities

  • Design and maintain end-to-end workflows that span multiple departments (Sales to SOW to Pricing to Kickoff to Delivery to Reporting)
  • Define required handoffs, inputs, approvals, and artifacts at each stage
  • Clarify ownership and accountability at transition points between teams
  • Reduce ambiguity, rework, and dropped deliverables caused by unclear handoffs
  • Continuously improve workflows as strategy, services, or scale evolves
  • Own the strategy, configuration, and evolution of Wrike as an operational system
  • Translate workflow design and policy decisions into system behavior (fields, templates, automations, gating, permissions)
  • Ensure systems produce reliable, usable data
  • Evaluate when tools are being stretched beyond purpose and require redesign
  • Identify high-friction, high-volume operational activities suitable for automation
  • Implement AI and automation to reduce manual effort, improve consistency, and increase speed
  • Ensure automation aligns to real workflows, not theoretical use cases
  • Measure adoption and impact, not just deployment
  • Own the SOP operating model for the organization
  • Define what qualifies as an SOP versus guidelines or job aids, including structure, ownership, and review cadence
  • Maintain a single, trusted repository with version control and archival
  • Ensure SOPs reflect how work actually happens in systems and workflows
  • Retire outdated SOPs to eliminate ambiguity
  • Design and execute change plans for workflow, system, and policy changes
  • Own rollout plans, training, enablement materials, and adoption tracking
  • Monitor adoption and intervene when workarounds emerge
  • Partner with leadership to address resistance or misalignment
  • Ensure operational changes are sustained beyond initial rollout
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