VP of Sales (Prolific Supply)

Vireo Health • , (Multiple States)

4d • $200,000 - $225,000

About The Position

The VP of Sales owns Bridgewell's revenue and gross margin, leads the sales team, and sets commercial strategy across every product line. Because the products are commodity-priced, the role requires managing margin through market analysis, purchase and sales timing, and position-risk management, with deep expertise in edible oils. The position reports to the Chief Sales Officer and leads account managers, inside sales, and customer service. Performance is measured on a monthly scorecard covering revenue growth, gross margin, forward book coverage, risk limits, customer retention, forecast accuracy, and collections.

This is a full-time, exempt role. West Coast residency is preferred but not required. The position involves regular time at the Clackamas facility and approximately 30–40% travel for customer visits, trade shows, and supplier trips.

Requirements

• 12+ years of experience in B2B food-ingredient or agricultural commodity sales, including 5+ years leading a sales team.
• Hands-on commodity trading or merchandising experience, including forward contracts, basis and cash-to-futures spreads, index-linked pricing, back-to-back trades, hedging with futures and options, and position management within set risk limits.
• Deep knowledge of edible oils (soybean, canola, sunflower, safflower, palm, coconut, olive, and avocado) in conventional, non-GMO, and organic grades, including high-oleic varieties and expeller-pressed versus refined, bleached, and deodorized (RBD) oil.
• Fluency in key benchmarks and price drivers, including CBOT soybean oil, ICE canola, Bursa Malaysia palm oil, CBOT, KC, and Minneapolis grain futures, ICE sugar, crush margins, crop and weather, biofuel demand, tariff policy, and freight.
• Ability to price cash-traded organic and specialty items (seeds, nuts, dried fruit, beans, and coconut) using broker, crop, and USDA organic market reports.
• Proven record of growing revenue and gross margin in a volatile commodity market.
• Established relationships with food manufacturers' purchasing and R&D teams.
• Strong financial skills, including margin analysis, pricing models, and reading position and mark-to-market reports.
• Working knowledge of organic and non-GMO certification (USDA NOP, Non-GMO Project), food-safety standards (SQF), and import trade (currency exposure, ocean freight, tariffs, and organic import certificates).
• Bachelor's degree in agricultural economics, business, or finance.

Nice To Haves

• Edible-oil trading or sales experience at a crusher, refiner, or oil distributor.
• Familiarity with NIOP or NAEGA contract rules.
• Experience with CRM, ERP, and commodity position tools.
• MBA.

Responsibilities

• Set the annual sales plan by product line, channel, and region, emphasizing growth segments such as bakery, snack, plant-based, natural and organic brands, and private label.
• Hire, coach, and manage account managers and inside sales, setting territories, quotas, and incentive plans tied to margin rather than volume alone.
• Personally lead the top 20 customers and negotiate annual and forward contracts, pricing formulas, and supply programs.
• Set pricing for spot and forward sales, cost-plus and index-linked formulas, and freight and basis to protect gross margin per unit in volatile markets.
• Own sales contract terms, including quantity, delivery period, quality specifications, certifications, payment, default, and force majeure clauses.
• Build a pipeline with new manufacturers and develop contract manufacturing and custom blending deals.
• Partner daily with procurement and trading to ensure every sale is covered by supply and every purchase has a sales plan; own the sales and demand forecast that feeds purchasing, inventory, and S&OP.
• Brief leadership and customers on crop, price, and supply outlooks, translating market movements into sales timing.
• Work with finance on customer credit limits, terms, and collections.

Benefits

• 401k program with an employer match after six months of employment.
• 18 days of accrued PTO, in addition to 2 Wellness Days and Volunteer Hours that increase with tenure.
• Competitive additional benefits, including HSA, FSA, Dependent Care, and EAP services.
• Medical, dental, vision, and life insurance beginning on the first of the month after employment begins.

What This Job Offers

• Job Type: Full-time
• Career Level: Executive