VP of Sales (OEM / ODM – Cosmetics)

SBT Global•Burbank, CA

22h•Onsite

About The Position

The VP of Sales is responsible for the strategy and growth of a leading color cosmetic contract manufacturer, driving new business development and go-to-market execution in the beauty industry. The candidate should demonstrate a proven ability to scale contract manufacturing from concept to multi-million-dollar success across retail, e-commerce, and DTC channels (Amazon, Sephora, Ulta, Target, Wal-Mart). Expertise in product lifecycle management, creative direction, cross-functional leadership, and launching innovations in fast-paced markets is essential.

Requirements

Bachelor’s degree in Business, Marketing, or related field
6+ years of experience in cosmetics OEM/ODM or contract manufacturing
Proven track record of building and scaling multi-million-dollar B2B accounts
Strong understanding of private label, formulation, packaging, and product lifecycle
Experience working with major retailers and e-commerce platforms (Amazon, Sephora, Ulta, Target, Walmart)
Demonstrated leadership experience managing cross-functional teams
Excellent negotiation, communication, and client relationship skills

Nice To Haves

MBA preferred
Experience supporting indie brands and emerging beauty startups
Strong knowledge of beauty trends, innovation pipelines, and product development cycles
Familiarity with regulatory and compliance requirements in cosmetics manufacturing

Responsibilities

Provides business development and retail strategy including advertising campaigns, marketing communications, and digital/social media.
Negotiates new business partnerships.
Develops and manages annual multi-million dollar budgets.
Develops PR strategy for launching new business partnerships.
Develops strategy to scale new business for contract manufacturing.
Sets goals for the business development team and develops strategies to meet those goals.
Tracks KPIs and ROI to adjust strategy in rapidly changing cosmetic markets.
Leads sales and marketing team to create company growth.
Creates and manages the sales team’s annual communication plan and budget.
Conducts group and individual sales presentations at corporate offices and tradeshows including Makeup LA & New York, HBA, Cosmoprof, and AAD Shows.
Leads team to conduct sales and market analysis and monthly product sales.
Recognizes new market opportunities and conceptualizes innovative formulas that are true to specific brand identities.
Demonstrates expertise with contract clients looking to build their branded portfolio.
Manages cross-functional teams across R&D, operations, packaging, and quality to bring products from concept to shelf while managing cost, timelines, and scale.
Creates and executes highly effective global marketing strategies that enhance brand awareness and result in sustainable growth and increased revenue.
Utilizes superior market research and analytical skills to identify consumer trends.
Cultivates client relationships, identifies opportunities, and delivers results that create long-term value.
Bridges innovation, operations, and client goals to achieve shared success.