VP of Business Development, Health Plans

Everlywell
•$150,000 - $170,000

About The Position

Everlywell is hiring a senior, quota-carrying VP of Business Development to drive revenue growth with Blue Cross Blue Shield plans and regional health plans. Reporting directly to the Chief Commercial Officer, this role is responsible for winning new logos, expanding into new markets, and growing revenue with existing health plan clients across Medicare Advantage, ACA, commercial, and Medicaid lines of business. The role develops new opportunities and expansion deals, including turning initial programs into multi-line, multi-market partnerships. It works closely with Account Management, which owns day-to-day relationships, delivery, and renewals. The VP leads new opportunities, client expansion, and new-market entry, collaborating on shared account plans and growth goals.

Requirements

  • At least 7 years of enterprise business development or sales experience selling to health plans.
  • Proven record of winning new logos with BCBS plans and regional health plans.
  • Track record of growing revenue with existing health plan clients and expanding into new markets, lines of business, or programs.
  • Established network of health plan executive relationships.
  • Track record of meeting or exceeding quota on multi-million-dollar, multi-year enterprise deals.
  • Bachelor’s degree required.
  • Consultative, relationship-first approach to business development.
  • Exceptional executive presence and strong verbal and written communication and presentation development skills; comfortable with client and internal C-suite leaders.
  • Strong commercial acumen, including contract, pricing, and negotiation experience.
  • Strong pipeline management, organization, attention to detail, and disciplined forecasting.
  • Ability to lead internal and external cross-functional teams without direct authority.
  • Ability to use AI with fluency and understanding.
  • Results-focused and self-motivated, with a flexible and entrepreneurial mindset.
  • Ability to thrive under pressure and manage multiple high-stakes priorities simultaneously.
  • Sound judgment and diplomacy with clients and internal teams.

Nice To Haves

  • Medicare Advantage experience is strongly preferred.
  • Experience with health plan quality programs such as HEDIS or Star Ratings, at-home diagnostics, or population health.
  • A business- or science-related bachelor’s degree is preferred.
  • MBA or advanced degree.
  • Prior experience in a fast-paced and evolving environment.
  • Experience with HubSpot.

Responsibilities

  • Own an annual health plan growth quota covering new-logo wins, new-market expansion, and revenue growth with existing clients, with a focus on BCBS and regional health plans.
  • Build, qualify, and close pipeline through prospecting, industry networks, referrals, and events.
  • Identify and win expansion opportunities with existing clients, including new lines of business, states and markets, programs, and populations.
  • Partner with Account Management on joint account plans, growth targets, executive relationships, opportunity leadership, and seamless handoffs.
  • Lead complex, multi-stakeholder enterprise sales cycles with plan executives across quality and Star Ratings, population health, care management, product, and network.
  • Develop tailored value propositions for Medicare Advantage, ACA, commercial/fully insured, and Medicaid lines of business, aligned with each plan’s goals and budget owners.
  • Develop pitch materials, proposals, RFP responses, and business cases with Marketing.
  • Partner with Pricing, Finance, and Legal/Contracting to structure deals and develop statements of work and contracts.
  • Keep HubSpot current and accurate and forecast monthly, quarterly, and annual bookings to the Chief Commercial Officer.
  • Partner with Account Management and Implementation to ensure smooth client handoffs and clear growth paths.
  • Maintain knowledge of health plan priorities, market conditions, competitors, and market offerings.
  • Represent Everlywell at conferences, seminars, webinars, and other external-facing events.
  • Bring market input into product and commercial roadmaps.
  • Report on business development metrics and KPIs, including pipeline coverage, win rate, cycle time, and new-logo and expansion bookings.

Benefits

  • Annual bonus eligibility.
  • Health insurance.
  • Dental insurance.
  • Vision insurance.
  • Mental health insurance.
  • 401(k) with company match.
  • Flexible PTO.
  • Various other perks.
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