VP Mid-Market Sales

Hyro•New York, NY

2d•Remote

About The Position

Hyro, a leader in Responsible AI Agents for Healthcare, empowers health systems to automate workflows and conversations across various platforms like call centers, websites, SMS, and mobile apps. Their AI agents are HIPAA-compliant, quick to deploy, easy to maintain, and scalable, leading to improved patient outcomes and revenue insights. This role is for a builder and high-impact VP, Mid-Market Sales to establish and lead Hyro's Mid-Market Sales organization, targeting mid-market health systems, independent physician groups, healthcare retail, mid-market health plans, diagnostic centers, and urgent care organizations. The position reports to the Chief Revenue Officer (CRO) and involves creating the go-to-market strategy for this segment, guiding the team through complex deals, and collaborating with executive leadership to expand Hyro's market presence. The ideal candidate is a strategic leader with a builder's mindset and hands-on execution skills, understanding the decision-making processes of mid-sized healthcare organizations and capable of establishing a predictable sales operating rhythm for a growing team.

Requirements

8+ years of sales experience, including 3+ years in a sales leadership role, ideally in healthcare mid-market or SMB SaaS.
Proven success selling SaaS solutions into healthcare organizations.
Experience building a sales function or segment from an early stage, including process, tooling, and team structure.
Demonstrated ability to build and run scalable sales operating rhythms (forecasting, MEDDIC/MEDDPICC or similar qualification, pipeline rigor, deal coaching).
Strong organizational and communication skills, with the ability to create clarity and alignment in a fast-growing team.
Demonstrated success scaling teams and building a high-performance, high-accountability sales culture.
Proficiency in Salesforce or a similar CRM platform.
Bachelor's degree or equivalent experience.
Applicants must be currently authorized to work in the United States on a full-time basis.

Responsibilities

Lead, mentor, and develop a team of Account Executives to exceed revenue targets across mid-market health systems and healthcare organizations.
Define and execute the go-to-market strategy for Hyro's mid-market segment, including mid-market health systems, independent physician groups, healthcare retail, mid-market health plans, diagnostic centers, and urgent care organizations.
Build and enforce a high-accountability operating rhythm across forecasting, pipeline management, qualification, deal strategy, and coaching, using MEDDIC, MEDDPICC, or a similar qualification framework, for average deal sizes of $200,000 to $250,000 ARR and sales cycles of roughly 7 to 8 months.
Support your Account Executives in complex sales cycles, including multi-department and executive-level engagements across clinical, operational, and financial stakeholders.
Partner cross-functionally with Marketing, Product, Solutions, and Engagement Managers to align messaging, enablement, value frameworks, and competitive positioning for the mid-market segment.
Provide reliable forecasting and performance insights to the CRO and executive leadership.
Recruit, onboard, and retain top mid-market sales talent as the segment scales.
Monitor healthcare market shifts, emerging competitors in conversational and agentic AI, ecosystem partnerships, and regulatory changes to guide strategic direction.
Operate as a culture carrier, modeling clarity, ownership, accountability, and urgency.