VP Mid-Market Sales

Hyro•New York, NY

13h•Remote

About The Position

Hyro, a leader in Responsible AI Agents for Healthcare, is seeking a builder and high-impact VP, Mid-Market Sales to launch and lead its Mid-Market Sales organization. This role will focus on mid-market health systems, independent physician groups, healthcare retail, mid-market health plans, diagnostic centers, and urgent care organizations. The VP will build the go-to-market playbook for this high-potential segment, guide the team through complex deals, and partner with executive leadership to scale Hyro's market position. The ideal candidate is a strategic leader with a builder's mindset and hands-on execution skills, understanding the decision-making processes of mid-sized healthcare organizations and capable of establishing a predictable sales operating rhythm.

Requirements

8+ years of sales experience, including 3+ years in a sales leadership role, ideally in healthcare mid-market or SMB SaaS.
Proven success selling SaaS solutions into healthcare organizations.
Experience building a sales function or segment from an early stage, including process, tooling, and team structure.
Demonstrated ability to build and run scalable sales operating rhythms (forecasting, MEDDIC/MEDDPICC or similar qualification, pipeline rigor, deal coaching).
Strong organizational and communication skills, with the ability to create clarity and alignment in a fast-growing team.
Demonstrated success scaling teams and building a high-performance, high-accountability sales culture.
Proficiency in Salesforce or a similar CRM platform.
Bachelor's degree or equivalent experience.
Applicants must be currently authorized to work in the United States on a full-time basis.

Responsibilities

Lead, mentor, and develop a team of Account Executives to exceed revenue targets across mid-market health systems and healthcare organizations.
Define and execute the go-to-market strategy for Hyro's mid-market segment.
Build and enforce a high-accountability operating rhythm across forecasting, pipeline management, qualification, deal strategy, and coaching, using MEDDIC, MEDDPICC, or a similar qualification framework.
Support Account Executives in complex sales cycles, including multi-department and executive-level engagements.
Partner cross-functionally with Marketing, Product, Solutions, and Engagement Managers to align messaging, enablement, value frameworks, and competitive positioning for the mid-market segment.
Provide reliable forecasting and performance insights to the CRO and executive leadership.
Recruit, onboard, and retain top mid-market sales talent as the segment scales.
Monitor healthcare market shifts, emerging competitors in conversational and agentic AI, ecosystem partnerships, and regulatory changes to guide strategic direction.
Operate as a culture carrier, modeling clarity, ownership, accountability, and urgency.