VP, Marketing

Tomorrow.io•Boston, MA

1d•Hybrid

About The Position

As the VP of Marketing, you are the chief architect of our global market dominance, designing marketing not just as a function but as an intelligent, AI-driven system. You are a visionary leader who has successfully scaled high-growth B2B SaaS/deep-tech companies through late-stage expansion or public market transitions. You will lead a global, AI-first marketing organization, ensuring that Tomorrow.io remains the gold standard in Resilience Platform™ while driving aggressive pipeline growth across international markets and diverse industrial verticals. Please note that this position is a hybrid role, and will collaborate in person twice weekly at our HQ in Boston. This position also reports directly to the CEO.

Requirements

12+ Years of Marketing Leadership : Ideally with significant experience in high-growth B2B SaaS environments.
AI-Systems Thinking : You bring a systems mindset to how AI reshapes a marketing function. You've architected the connection between tools, teams, and outputs and you know the difference between bolting AI on and rebuilding around it.
Category-Creation Mindset : Proven track record of defining a new market segment or repositioning a company from a commodity to a strategic necessity.
Deep-Tech Fluency : You can speak "Satellite," "AI," and "Enterprise SaaS" in the same breath. You are comfortable translating complex technical moats into human-centric value propositions.
The "Boston Hustle" : You thrive in a fast-paced, high-stakes environment. You are strategic, but you aren't afraid to dive into the tactical details to get a campaign across the finish line.
Experience with Multi-Stakeholder Sales : You understand the nuances of selling to the C-Suite, Operations, and Sustainability leaders simultaneously.

Responsibilities

AI-Native Marketing Architecture: Architect the Operating Model: Treat marketing as a system to design, not just a function to run. Build and continuously optimize AI-driven workflows that power how the organization operates and scales. Orchestrate Internal + Market: Connect internal enablement (productivity, insights, decision velocity) and market engagement (content, campaigns, customer experience) into one cohesive, AI-driven system.
Category Leadership & Brand Strategy: Own the Narrative: Further define and solidify the "Weather Intelligence" category. Position Tomorrow.io as the gold standard in climate resilience. Space-Tech Storytelling: Effectively communicate our unique differentiator—our proprietary satellite constellation—to the enterprise market. Executive Presence: Act as a key spokesperson for the company, engaging with media, analysts, and top-tier industry events.
Full-Funnel Growth & Demand Generation: Enterprise Scale: Build and execute a data-driven demand generation strategy that fuels a world-class sales organization targeting Fortune 500 accounts. PLG Integration: Optimize our "Free-to-Paid" motion for our developer and consumer touchpoints to create a robust top-of-funnel pipeline.
Product Marketing & Verticalization: Industry Deep-Dives: Partner with Product and Sales to refine messaging for specific industries (e.g., how weather intelligence reduces fuel burn for airlines or prevents outages for utilities). Enablement: Equip our global sales team with the narrative, tools, and competitive intelligence needed to win complex enterprise deals.
Team Leadership & Operations: Scale the Team: Mentor and grow a lean, agile marketing organization. Foster a culture of "Grit," radical transparency, and high-velocity experimentation. Budget & ROI: Own the marketing budget, with a relentless focus on CAC/LTV and driving measurable pipeline impact.