VP, Marketing & Communications

Yuma HoldingsStamford, CT

About The Position

The VP Marketing & Communications will help define and drive Yuma’s brand, narrative, and market positioning across the Bittensor ecosystem, as well as with investors, policy makers, regulators, and technologists. This is a highly strategic, externally-facing role that requires strong judgment, executive presence, and the ability to translate complex technical and financial concepts into clear, compelling narratives that drive business outcomes.

Requirements

  • 10+ years in marketing, communications, or brand leadership roles
  • Experience building brand and go-to-market strategy for investment funds, financial products, or emerging tech platforms
  • Strong executive presence with the ability to influence senior stakeholders and operate with autonomy
  • Proven ability to translate complex technical or financial concepts into clear narratives
  • Experience owning marketing budgets and deploying capital into high-impact campaigns

Nice To Haves

  • Experience in crypto, digital assets, or investment management environments strongly preferred

Responsibilities

  • Position Yuma’s brand and narrative to establish Yuma as a key thought leader and entry point into the Bittensor ecosystem, aligning brand storytelling with business goals.
  • Build communications strategies for major milestones and announcements.
  • Partner with Senior Leadership to define and execute go-to-market strategy for Yuma’s funds, platform, and ecosystem initiatives.
  • Develop frameworks that communicate complex technical mechanisms into digestible value propositions for Bittensor-native, investment, institutional, and builder audiences.
  • Identify and coordinate relevant events, media, partnerships, and content to maximize impact.
  • Act as a thought partner to the CEO, COO, CRO, and CTO on market positioning, product narratives, and thought leadership themes.
  • Engage with the Bittensor community to enhance the network’s impact on artificial intelligence.
  • Work with the web development team to optimize online presence.
  • Design crisis communications frameworks for sensitive events, ensuring transparency and trust within the Bittensor community.
  • Partner closely with the executive team to define and execute go-to-market strategies for Yuma’s funds and platform initiatives.
  • Develop investor-facing narratives and materials, ensuring clarity, consistency, and differentiation.
  • Shape how Yuma communicates with LPs, institutional audiences, and strategic partners across all channels.
  • Serve as one of Yuma’s senior external voices across media, conferences, and ecosystem engagement.
  • Build and manage external relationships with media, agencies, and strategic partners
  • Lead and develop a lean marketing/comms function, leveraging internal and external resources.
  • Define success metrics tied to brand awareness, investor engagement, and business growth.
  • Prioritize initiatives that deliver meaningful business impact.
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