VP, Global Brands- Board Games

Hasbro•Boston, MA
•Onsite

About The Position

Hasbro is seeking a Vice President, Board Games to own the global P&L for its physical board game portfolio, including Monopoly, Jenga, Connect 4, The Game of Life, Operation, Clue, and Twister. The role leads a team of twelve, reports to the SVP, Global Brands, and works with teams applying the brands in digital and other formats. It is based in Boston, Massachusetts, with onsite work Tuesday through Thursday and approximately 25% travel. This general management role owns revenue, margin, operating profit, and authority to allocate investment. The VP is expected in the first year to establish a credible multi-year portfolio plan, make clear choices about which brands to grow and which to manage for profit, and demonstrate measurable progress in revenue and margin. The role translates player and shopper insights into product, pricing, channel, and new-business opportunities; builds an innovation pipeline; sets consumer price points and supporting cost structures; and allocates investment across advertising and promotion, tooling, and retail activation. The VP partners with Commercial on demand planning and forecast accuracy and with Supply Chain on productivity and inventory discipline. The role also assesses global market conditions, leads and develops the team, and represents the business to senior leadership and, when requested, the Hasbro Board of Directors.

Requirements

  • Direct ownership of a P&L at scale, including accountability for operating profit.
  • 15+ years of progressive leadership experience in consumer products, toys and games, or a comparably branded and retail-driven business.
  • Track record of setting multi-year portfolio strategy and choosing where not to invest.
  • History of reinventing established brands and building new ones, with innovation that moved a number.
  • Demonstrated success turning consumer insight into products that reached market.
  • Strong commercial judgment with major retailers.
  • Command of product development, cost structure, supply chain, and forecasting sufficient to challenge a plan.
  • Substantial people leadership experience, including building, developing, and retaining teams at multiple levels.

Nice To Haves

  • Experience in board games, tabletop or hobby, or brands at the intersection of retail, fandom, and culture.
  • Experience communicating a plan at the most senior levels, including to a board.

Responsibilities

  • Own the global P&L for Hasbro’s physical board game portfolio, including revenue, margin, and operating profit.
  • Set and execute a multi-year portfolio strategy, making explicit decisions about which brands to grow and which to run for profit.
  • Translate player and shopper insights into product, pricing, channel, and new-business opportunities.
  • Build the innovation pipeline, defining major strategic bets and smaller, faster tests to reduce risk.
  • Set consumer price points and the cost structures that support them.
  • Allocate investment across A&P, tooling, and retail activation.
  • Partner with Commercial on demand planning and forecast accuracy.
  • Partner with Supply Chain on productivity and inventory discipline to protect margin.
  • Monitor global market conditions, including macroeconomic conditions, trade and tariff policy, input costs, retail consolidation, and changes in consumer spending across regions, and adjust plans accordingly.
  • Build, lead, develop, and retain the team; set direction, provide candid feedback, and create conditions for strong performance.
  • Represent the business to senior leadership and, when called on, the Hasbro Board of Directors.

Benefits

  • Health & Wellness
  • Time Off to Recharge
  • Financial Well-being
  • Life & Family Support
  • Volunteer and Community Initiatives
  • Learning & Development
  • Exclusive Perks
  • Employees may be eligible for annual and long-term incentives, depending on role, location, and eligibility.
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