VP, Ad Operations & Campaign Management

The Daily Beast•New York, NY

About The Position

The Daily Beast is seeking a dynamic, dedicated, analytical, hands-on, and detail-oriented leader to run its advertising business. The VP will lead a small team, manage ad technology and inventory performance, and ensure campaigns deliver and clients return. The role covers the company’s advertising inventory across web, in-app, podcasts, newsletters, social, and emerging channels. The position also serves as the senior escalation point for priority clients.

Requirements

10+ years in digital ad operations or campaign management, ideally at a publisher.
5+ years leading teams.
Expertise in ad tech platforms, including GAM, SSPs, and OMS, and in programmatic advertising.
Cross-channel campaign experience beyond web display.
Full sales-cycle experience covering RFPs, media planning, execution, reporting, and renewals.
Hands-on experience with Boostr or similar, DoubleVerify/IAS, Comscore, and Google Analytics.
Track record of improving delivery, efficiency, and retention, supported by measurable results.
Analytical, detail-oriented, hands-on with data, and calm and decisive in a fast-paced environment.

Responsibilities

Lead, coach, and grow a small team across ad operations, media planning, and campaign management, including full-time contractor resources.
Partner with Sales and Marketing on RFPs, media plans, and avails that win business and are built to deliver.
Develop new ways to manage and package inventory across web, in-app, podcasts, newsletters, social, and other channels; partner with Sales and Product on new ad products.
Oversee campaign execution from launch, trafficking, and QA through pacing, delivery, and post-sale reporting, and use results to support renewals.
Drive ad technology and performance across inventory, including viewability, fill, ad load, page speed, and discrepancies.
Lead ad tech stack strategy and operations, including GAM, header bidding, SSP integrations, ads.txt, CMP, and verification and measurement vendors.
Partner with Engineering, Product & Design and Programmatic as a key stakeholder on ad products.
Work with the Programmatic team on partner integrations and A/B tests of new products and solutions, balancing revenue growth with page experience.
Build workflows and reporting that provide leadership with a clear view of campaign and delivery health.
Serve as the senior escalation point for priority clients.