Campaign Operations Manager

Palo Alto Networks • Needham, MA

2d

About The Position

Palo Alto Networks is seeking a Campaign Operations Manager within Digital Marketing to support its global marketing engine in partnership with the Campaigns team. The role manages day-to-day production workflows, coordinates delivery of multi-channel campaign assets, and ensures campaigns launch on time and accurately. It focuses on moving creative concepts into finished deliverables across web, digital media, email, print, and out-of-home, while coordinating internal partners and external production resources.

Requirements

• 8–9 years of experience in marketing operations, creative production, or traffic management.
• Deep familiarity with multi-channel asset production across paid social, display, search, email, print, and out-of-home.
• Proven experience managing production schedules, localized campaign kits, and multi-asset handoffs.
• Working knowledge of tracking tags, UTM architectures, and advertising specifications.
• Experience keeping project teams or agency vendors focused and on deadline.
• Solid background tracking campaign costs and working with marketing operations on budget logs.
• Advanced hands-on skills with project management tools such as Asana, Jira, or Workfront.

Nice To Haves

• Experience in a B2B enterprise technology company or digital agency.

Responsibilities

• Coordinate the end-to-end production cycle for integrated campaigns.
• Ensure every Bill of Materials (BOM) item—including digital ads, landing pages, emails, print files, and localized copy—is complete, correctly formatted, and packaged for regional teams.
• Track incoming requests, manage project schedules against defined SLAs, and keep cross-functional partners aligned on delivery milestones.
• Use marketing technology tools, AI platforms, and automated workflow triggers to reduce manual administration and streamline asset routing.
• Partner with Paid Media, Brand, and Product Marketing teams to align creative production with media live dates.
• Confirm tracking parameters, tags, and channel specifications are incorporated into assets before launch.
• Lead pre-flight testing across assets, links, forms, and landing pages to ensure error-free execution across touchpoints.
• Direct day-to-day tasks for external agency production partners and operational specialists, helping balance workloads and maintain high standards.
• Monitor campaign activation spend against allocated program budgets and update tracker sheets and operational dashboards.

Benefits

• The compensation may include restricted stock units and a bonus.
• Employee benefits are referenced, but specific benefits are not listed in the job description.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed