Virtual Premier Advisor - Norfolk, VA

Truist•Norfolk, VA

2d•$84,000 - $110,000•Remote

About The Position

Serve as the primary relationship manager for a portfolio of financially complex clients in the mass affluent market segment within the Truist footprint. Where there is a limited established portfolio upon entry, establish a new portfolio of managed client relationships. Use personal financial planning and advisory concepts to develop and deepen relationships and deliver integrated banking, mortgage, planning, investment, and insurance solutions. Leverage Truist’s referral network to acquire clients and provide comprehensive advice. The role delivers personalized client service, assesses and updates understanding of client financial needs, and coordinates with financial advisors and product specialists to support investment objectives and provide seamless service. It also develops business through new client acquisition, expanded services, product marketing, referrals, and relationships with external centers of influence. The advisor is responsible for achieving revenue, profitability, and retention goals; maintaining sales activity and client information in the bank’s contact management system; following audit, compliance, and regulatory requirements; and participating in the ongoing development and implementation of the Premier Banking program. The position requires a bachelor’s degree in a relevant field or equivalent financial services experience and related training, along with applicable financial services experience, product knowledge, relationship management skills, and required securities and insurance licenses. The posting lists annual base salary ranges of $84,000–$105,000 for Virtual Premier Advisor and $88,000–$110,000 for Virtual Premier Advisor II. Additional incentive pay is available.

Requirements

Bachelor’s degree concentrated in business, accounting, finance, or banking, or equivalent financial services experience and related training.
At least five years of financial services experience working with clients in banking, investments, and/or retail lending; experience may include Retail, Wealth, Advisory, and/or Retail Lending. Alternatively, one year of experience in a financial client relationship manager role.
Advanced knowledge of personal financial planning, advisory, insurance, investment management, and asset allocation concepts, and understanding of retail credit and traditional retail bank products for the mass affluent market.
Active Securities Industry Essentials (SIE), FINRA Series 7 and 66 (or Series 63 and 65 in lieu of Series 66), and applicable Life, Health, and Variable Insurance licenses; alternatively, obtain them within 100–150 days of job entry.
Transfer active FINRA licenses within 60 days of job entry.
Comply with the SAFE Mortgage Licensing Act within 30 days of employment in the role, including new or transfer registration and an acceptable applicable NMLS background check.
Strong interpersonal, sales, and relationship management skills.
Strong written, verbal, and presentation skills.
Demonstrated proficiency in basic computer applications, including Microsoft Office software products.
English fluency is required.

Nice To Haves

Master’s degree in business, accounting, finance, or banking.
Mass Affluent Banking experience.
Completion of or enrollment in professional-level certification programs, preferred in this order: Certified Financial Planner (CFP), Chartered Financial Analyst (CFA), Accredited Asset Management Specialist (AAMS), Certified Trust and Financial Advisor (CTFA), Chartered Life Underwriter (CLU), Chartered Retirement Planning Counselor (CRPC), or Chartered Financial Consultant (ChFC).
Completion of a Leadership Development Program or Banking School, such as Truist Leadership Development Program or Banking School.

Responsibilities

Serve as primary relationship manager for a portfolio of mass affluent clients, or establish a portfolio when entering a de novo circumstance.
Sell, deliver, and provide ongoing service for fee-income and retail banking products and services appropriate to mass affluent clients, providing personalized and attentive service.
Assess and periodically update understanding of clients’ financial needs and conditions through profiling and personal financial planning analysis.
Work proactively with financial advisors on assigned investment accounts to support adherence to investment and asset allocation objectives and policies.
Stay informed about economic, legal, financial planning, investment, market, and business developments affecting mass affluent clients; serve as a personal financial planning and advisory resource for clients, attorneys, and CPAs.
Meet revenue growth, profitability, and retention goals by developing new clients, expanding services, and marketing products to existing clients.
Participate in the sales management process, deliver excellent client service, support Truist segmentation models, use the automated sales process, and follow referral processes and guidelines.
Monitor, maintain, and update sales activity, pipeline, and other relevant information in the bank’s contact management system.
Build and maintain working relationships with Truist product and service specialists to develop and service client portfolios through an integrated approach; advocate for clients with those partners.
Establish and maintain mutually beneficial business relationships with external centers of influence to support business development.
Operate within audit, compliance, and regulatory requirements to maintain a high-quality, compliant portfolio.
Participate in the ongoing implementation and development of the Premier Banking program, including processes, products, services, and operating policies and procedures.

Benefits

Medical insurance
Dental insurance
Vision insurance
Life insurance
Disability insurance
Accidental death and dismemberment coverage
Tax-preferred savings accounts
401(k) plan
At least 10 days of vacation during the first year, prorated based on hire date and employment status
10 sick days, prorated
Paid holidays
Depending on position and division, potential eligibility for a defined benefit pension plan, restricted stock units, and/or deferred compensation plan
Additional incentive pay