Vice President of Strategic Enrollment Management

Regis College•Weston, MA

17h•Onsite

About The Position

Regis College seeks an experienced, collaborative, and mission-driven enrollment leader to serve as its Vice President of Strategic Enrollment Management (VPSEM). The VPSEM is the university’s chief enrollment officer, providing strategic leadership and vision for centralized student recruitment, enrollment management, and retention. Reporting directly to the President and serving on the senior leadership team and President’s Cabinet, the VPSEM advises the President, senior leaders, and Board of Trustees on enrollment and the university’s strategic positioning. The Vice President oversees undergraduate, graduate, and adult student admission; financial aid; enrollment systems and operations; and enrollment communications. The VPSEM leads enrollment forecasting, financial aid and scholarship strategy, and tuition discounting to advance access and long-term financial sustainability. The position uses analytics, market intelligence, and emerging technologies to strengthen recruitment, retention, and enrollment outcomes, while ensuring the division meets enrollment, retention, and net tuition revenue goals. The VPSEM will lead and develop a talented enrollment team and foster a culture of collaboration, innovation, accountability, and student-centered service. The role requires strong relationships across the Regis community and with external partners, as well as the ability to represent the university’s mission, values, and educational experience. The successful candidate will have an active on-campus presence. The anticipated start date is as early as January 2027.

Requirements

Minimum of ten years of progressive experience in enrollment management, admissions, or financial aid.
Previous experience in a strategic, senior-level position.
Earned bachelor’s degree.
Proven success developing and executing comprehensive strategic enrollment plans aligned with institutional goals.
Ability to analyze, interpret, and present information to support decision-making and engage collaborators.
Proficiency in financial aid strategy, including optimization, forecasting, scholarship allocation, and using aid to support enrollment and access.
Strong technical, analytical, and problem-solving skills, including data literacy in segmentation, forecasting, cohort analysis, and ROI modeling.
Ability to use AI, automation, and predictive tools thoughtfully to improve efficiency and effectiveness.
Exceptional leadership and team development skills, commitment to staff mentorship and professional growth, and experience building accountable, metrics-driven teams.
Familiarity with admission and retention strategies for traditional and non-traditional populations, including adult, graduate, and online students.
Ability to work with diverse on- and off-campus stakeholders and engage effectively with prospective students and families, counselors, faculty, staff, alumni, community-based organizations, and national admission and financial organizations.
Understanding of NCAA Division III regulations and experience building partnerships and processes with coaches and athletic administrators to facilitate student-athlete recruitment.
Ability to understand institutional challenges, opportunities, and resources and communicate honestly, transparently, constructively, and diplomatically.
Excellent communication, collaboration, and negotiation skills, with the ability to influence across complex organizational structures.
Advanced knowledge of digital and data-driven enrollment and enrollment marketing, including CRM, SIS, social media, digital marketing tools, and emerging technologies such as generative AI.
Ability to develop forward-looking, transparent strategic plans and budgets linking expenditures to outcomes and to assess the effectiveness of recruitment and financial aid spending.
Willingness to engage in ongoing dialogue about enrollment and other areas with the President and senior leadership.
Commitment to and respect for the university’s Catholic mission, and ability to reflect its values in enrollment strategies.

Nice To Haves

Advanced degree from a regionally accredited institution.

Responsibilities

Advise the President, senior leadership, and Board of Trustees on enrollment and the university’s strategic positioning.
Lead the development and implementation of strategic enrollment plans aligned with institutional goals and initiatives.
Prepare university leaders for demographic shifts, market trends, regulatory and policy changes, and evolving student needs.
Represent Regis through presentations and conversations, conference attendance, engagement with partner schools and organizations, and responses to media requests.
Build and lead a proactive, dynamic, centralized enrollment management division.
Develop and execute an enrollment plan that supports a sustainable, talented, and diverse student body across undergraduate, graduate, adult, and online populations.
Oversee implementation, integration, and optimization of enrollment technologies, including CRM, SIS, generative AI, reporting capabilities, and emerging digital tools.
Use data analytics to assess divisional performance, enhance recruitment, optimize financial aid strategies, and improve yield.
Oversee financial aid and scholarship allocation to maximize accessibility while meeting institutional and net tuition revenue goals.
Manage the division’s operating budget, use resources judiciously, improve efficiency, monitor outcomes and impact, and evaluate vendors.
Collaborate across the university and provide regular reports to community partners, promoting understanding of enrollment functions and transparent dissemination of data.
Partner with Academic Affairs to provide market feedback and analysis for academic program development and to support program capacity, recruitment strategies, and enrollment goals.
Partner with Marketing and Communications on enrollment marketing and communications aligned with the institutional brand and strategic priorities, including promotion of the Rise at Regis campaign.
Collaborate with Athletics on student population opportunities and recruitment strategies, and maintain a strong partnership between the departments.
Work with the CFO to align enrollment strategies with revenue goals, optimize financial aid modeling, and support long-term financial planning through forecasting and tuition revenue projections.
Cultivate recruitment relationships with high schools, community colleges, corporate entities, OPM partners, and alumni networks.
Lead and mentor enrollment professionals, supporting employee development and retention.
Foster innovation, collaboration, accountability, and empowerment among direct reports and their teams.
Enhance staff professional development and support high-quality admission, recruitment, and financial aid programs.