Vice President of Sales

Performance Food Group•Cedar Rapids, IA

About The Position

The Vice President of Sales plans, develops, and manages sales and marketing activities to market products and services successfully. The role establishes sales territories and goals, determines product lines, manages pricing and promotion, and oversees sales, staff development, training, and market research. It also effectively manages assigned personnel and collaborates across departments to support the company. Performance Foodservice is a broadline distributor serving local customers such as independent restaurants and hotels, healthcare facilities, schools, and quick-service eateries. Its sales representatives, chefs, consultants, and other experts work closely with customers, offering advice on operations, menu development, product selection, and operational strategies.

Requirements

High school diploma or equivalent.
6–10 years of foodservice industry sales or related experience, with supervisory experience.

Nice To Haves

Bachelor's degree in business management, sales, marketing, or a related area; preferred but not required.
10 or more years of foodservice industry sales experience with supervisory or management experience.

Responsibilities

Supervise associates, including staffing, training, coaching, performance management, and problem resolution.
Attain targeted profit margins and increase sales growth while maintaining acceptable gross margins.
Increase market share for products and services.
Identify customer needs and establish processes and procedures to meet them effectively.
Build interpersonal relationships that encourage openness, candor, and trust internally and externally.
Deliver and present proposals to key customers.
Meet with suppliers as needed.
Provide informative and professional assistance to customers, vendors, the public, and coworkers.
Work with senior management to develop and execute plans, establish direction, and evaluate company performance.
Develop marketing plans.
Review and recommend policy and procedure changes.
Participate in the company's strategic planning process.
Implement efficient sales processes integrated with other departments to provide a seamless customer experience.
Attend and present information at sales meetings.
Conduct and participate in committee meetings.
Attend trade association meetings.
Plan food shows and seminars.
Perform other related duties as assigned.