Vice President of Marketing

Uline•Pleasant Prairie, WI

3d•Onsite

About The Position

Uline is seeking a Vice President of Marketing to lead one of North America’s largest direct marketing programs. The role oversees marketing to millions of customers through Uline’s catalog, digital marketing, and email programs spanning more than 45,000 products. The Vice President will guide a high-performing marketing organization and partner with executive leadership to use customer data and analytics, optimize marketing strategies, and drive customer growth. The position is on-site at Uline’s corporate headquarters in Pleasant Prairie, Wisconsin.

Requirements

Bachelor’s degree.
15 or more years of marketing experience.
10 or more years of experience leading managers and cross-functional teams in a fast-paced business environment.
Proven success negotiating vendor contracts, managing large marketing investments, and improving operational efficiency.

Nice To Haves

MBA preferred.
Experience leading large-scale print marketing and catalog programs in a retail, eCommerce, direct-mail publishing, or direct-to-consumer environment.
Advanced expertise in customer analytics, segmentation, and database marketing.

Responsibilities

Direct large-scale marketing strategy to drive customer acquisition, retention, and engagement across more than 45,000 products.
Shape integrated marketing across catalog, email, and digital channels, measuring campaign performance and return on investment.
Oversee customer databases and analytics, translating data into actionable insights to guide marketing strategies and identify growth opportunities.
Lead and develop directors and managers across marketing strategy, campaign execution, audience targeting, and operations.
Partner with executive leaders across Creative, Merchandising, Sales, and Finance to align marketing initiatives and oversee more than $500 million in annual investment.