Vice President of Marketing

Arrowhead Programs•Lake Mary, FL

1d•Onsite

About The Position

Built on meritocracy, our unique company culture rewards self-starters and those who are committed to doing what is best for our customers. Brown & Brown is seeking a Vice President of Marketing to join their growing team in Lake Mary, FL. The Vice President of Marketing leads the marketing strategy and execution for Preferred and PRU to drive new business growth, strengthen agent and trustee relationships, and increase account retention. This role is responsible for agency distribution performance, brand and market positioning, product/service coordination, and marketing budget oversight, partnering with underwriting and trust services to support new and renewal business activity. At Arrowhead Programs, growth starts with their people, shaped by an inclusive culture, sparked by innovation and driven by a shared goal to make an impact. They are a collective of independently driven program administrators and managing general underwriters, united by a commitment to delivering one of the most diverse portfolios of niche insurance solutions in the industry. The company values curiosity, creativity and collaboration, and is committed to fostering an inclusive environment comprised of people from all backgrounds, with a variety of experiences and perspectives, guided by their Diversity, Inclusion & Belonging (DIB) motto, “The Power to Be Yourself”.

Requirements

220 license
Associate’s degree in business or marketing, or equivalent work experience
Proficiency with Microsoft Word, Excel, and PowerPoint
Excellent communication, negotiation and presentation skills
Technical expertise in all phases of public entity insurance
Significant experience working with self-insurance pools or trusts
Willingness to conduct extensive travel
Creativity and problem solving skills
Ability to lead and manage marketing strategy, planning, and execution
Driving for business purposes
Ability to pass a Motor Vehicle Report review upon employment and once every three years thereafter

Nice To Haves

Bachelor’s degree in business or marketing

Responsibilities

Develop, manage, and expand Preferred’s agency distribution system.
Partner with the SVP of Trust Services to align overall marketing strategy, messaging, and go-to-market plans.
Identify, recruit, and onboard new agents; monitor performance and engagement.
Support agents in identifying and developing new member and prospect relationships.
Deliver regular presentations on PRU and Preferred to agents, trustees, and trade associations.
Assist agents with presentations to members and prospects, including preparation of materials and messaging.
Coordinate cross-functional development and launch of new products and services.
Build and maintain relationships with key associations (e.g., PRIMA, AGRIP, RIMS) to strengthen market visibility and engagement.
Develop and manage the departmental budget; monitor spend, ROI, and vendor performance.