Vice President of Development & Marketing

ICAN Inc•Utica, NY

About The Position

ICAN Vice Presidents provide strategic leadership across multiple programs or operational functions. This role translates agency strategy into coordinated action, ensures quality and compliance, and is accountable for outcomes, staff leadership, fiscal oversight, and mission alignment. The Vice President of Development and Marketing is responsible for an integrated fundraising and brand management system that ensures diversified revenue growth, donor engagement, community visibility, and strategic communications alignment across all programs and operational departments in alignment with ICAN’s enterprise level strategy and strategic plan. This role oversees agency-wide Development and Marketing operations, and may supervise Directors, Managers, or equivalent positions within the development/marketing portfolio, and is accountable for contributed Key Performance Indicators (KPIs), brand integrity and revenue performance.

Requirements

Minimum 5 years of progressive leadership experience
Bachelor’s Degree in Business Administration, Nonprofit Management, Marketing, Communications, or related field required
Demonstrated experience leading multi-million-dollar fundraising portfolios
Proven success in major gifts, foundation strategy, and revenue diversification
Experience overseeing CRM systems and donor data analytics
Experience representing an organization in senior-level community and philanthropic settings

Nice To Haves

Master’s Degree in related field preferred

Responsibilities

Strategic & Operations Leadership
Decision-Making & Accountability
Team Leadership & Development
Data, Outcomes & Quality Improvement
Fiscal & Resource Oversight
Human Resources Oversight
Agency Collaboration
Community & Systems Engagement
Mission & Culture Stewardship
Translate enterprise strategy into coordinated development operations across the agency.
Set financial direction and policy within portfolio scope.
Supervise and coach Directors/Managers within the finance function.
Establish financial performance expectations and accountability systems.
Lead financial components of strategic planning and agency-wide initiatives.
Reinforce ethical stewardship, transparency, and mission-aligned fiscal decision-making.
Individual Giving and Annual Fund
Major Gifts and Planned Giving
Corporate Sponsorships and Partnerships
Foundation and Grant Strategy
Fundraising Events Strategy and Execution
Marketing and Communications Strategy
Brand Management and Message Integrity
Digital Engagement and Content Strategy
CRM Oversight and Donor Data Management
Year-over-year philanthropic revenue growth
Increased donor retention rate
Growth in major gift portfolio value
Diversified revenue mix
Campaign return on investment targets achieved
Increased digital engagement and community visibility metrics
Expansion of qualified donor pipeline
Development and marketing department budgets
Contributed revenue forecasting
Campaign cost management and ROI analysis
Grant pipeline forecasting
Vendor and consultant oversight (creative, digital, event production)
Major donors and prospects
Foundations and grant-making entities
Corporate sponsors and business leaders
Media partners
Volunteer leadership and campaign committees