Vice President, Marketing and Communications

Merakey•Whitemarsh Township, PA

About The Position

The Vice President, Marketing and Communications is a key member of Merakey’s leadership team and participates in informing strategic decisions. The role leads all communications and marketing activities and helps build relationships that strengthen the organization’s visibility, impact, and financial resources. The Vice President establishes and implements the infrastructure, policies, and processes for effective internal and external marketing and communications. The role engages employees and enhances the employment experience, manages relationships with external constituencies including funders and the media, and develops Merakey’s marketing and communications strategies. The Vice President develops marketing and communications plans and directly manages marketing, communications, and branding activities to promote, enhance, and protect Merakey’s brand reputation and awareness. The role also develops, integrates, and implements public relations activities aligned with the organization’s strategic direction and leadership positioning. Serving as an ambassador for Merakey, the Vice President builds relationships with media and other stakeholders to support strategic initiatives, advance the organization’s position with relevant constituents, and increase broader awareness. The role oversees varied communications products and services, including newsletters and other print and digital publications, web and e-news communications, media and public relations, branding, presentations, and marketing.

Requirements

  • Bachelor’s degree in Communications, Marketing, Strategic or Organizational Management, or a related field.
  • At least 10 years of experience in a senior management role within an in-house organization, consulting environment, or agency.
  • At least 5 years of supervisory or managerial experience.
  • Demonstrated leadership of a comprehensive marketing, communications, media relations, and branding function.
  • Extensive experience developing external communications across print and digital channels.
  • Demonstrated success building relationships with senior-level stakeholders and positioning organizational subject matter with the media.
  • Strong writing, editing, presentation, and executive communication skills.
  • Experience building, mentoring, and coaching teams of communications and marketing professionals.
  • Proven ability to translate strategic thinking into actionable plans and measurable outcomes.
  • Strong judgment, problem-solving, negotiation, and conflict-resolution skills.
  • Ability to influence and engage senior leaders, peers, direct reports, and indirect stakeholders.
  • Executive presence and ability to establish credibility with senior leadership and Boards of Directors.
  • Ability to operate effectively at both strategic and tactical levels.
  • Ability to travel as needed.
  • Passion for Merakey’s mission.

Nice To Haves

  • Master’s degree.

Responsibilities

  • Serve as a key leadership team member and participate in informing strategic decisions affecting Merakey.
  • Lead Merakey’s marketing and communications activities and develop the organization’s marketing and communications strategies.
  • Establish and implement infrastructure, policies, and processes for effective internal and external marketing and communications.
  • Engage employees and enhance the employment experience through communications.
  • Manage external relationships with organizational constituencies, including funders and the media.
  • Develop marketing and communications plans and directly manage marketing, communications, and branding activities.
  • Promote, enhance, and protect Merakey’s brand reputation and awareness.
  • Develop, integrate, and implement public relations activities aligned with Merakey’s strategic direction and leadership positioning.
  • Serve as an ambassador for Merakey and build relationships with media and other stakeholders to support strategic initiatives.
  • Advance Merakey’s position with relevant constituents and drive broader awareness of the organization.
  • Oversee communications products and services, including print and digital publications, web and e-news communications, media and public relations, branding, presentations, and marketing.
  • Build, mentor, and coach teams of communications and marketing professionals.
  • Travel as needed.
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