Vice President, Go-to-Market

Fintech OS SRL•New York, NY

19h

About The Position

FintechOS is seeking a Vice President, Go-to-Market to lead new-customer growth in the United States. As part of the founding US team, this executive will own the new-logo bookings target and build a coordinated go-to-market model across direct sales, business development, channel partnerships, and implementation alliances. The role will develop a focused account strategy for US credit unions and community banks, establish disciplined sales and forecasting processes, and create co-sell programs with technology and services companies trusted by these institutions. It is a hands-on leadership position responsible for building the team, advancing strategic opportunities, activating an ecosystem, and turning early market learning into repeatable growth. The Vice President will create the US sales playbook, establish partner programs and systems integration relationships, strengthen solution validation and customer handoffs, and bring customer and market feedback into product, solution, implementation, and go-to-market planning. Success will be measured by new-logo bookings, pipeline quality and progression, forecasting, team development, partner contribution, implementation network capability, repeatable sales practices, and high-quality customer handoffs.

Requirements

At least 10 years of experience in enterprise software sales leadership, strategic partnerships, or a combination of both.
Five or more years of experience in US financial services technology.
A demonstrated record of carrying and leading a new-logo bookings target involving US credit unions, community banks, or banks.
Experience hiring, ramping, coaching, and managing enterprise Account Executives.
Success building co-sell motions with core technology providers, payment or processing companies, or comparable financial technology platforms.
Ability to quantify partner contribution through sourced pipeline, influenced pipeline, conversion, and bookings.
Experience recruiting and managing systems integrators responsible for implementation delivery, rather than solely product resale.
Strong relationships within the US credit union and community banking ecosystem, including industry associations, service organizations, technology providers, and processors.
Experience managing complex enterprise sales cycles involving business, technology, risk, procurement, and executive stakeholders.
Strong forecasting, pipeline management, commercial negotiation, and executive communication skills.
A builder’s mindset and ability to operate effectively within an expanding US organization.

Nice To Haves

Experience with lending or deposit origination, account opening, servicing, or financial product operations.
Familiarity with financial services CRM platforms and their consulting or application ecosystems.
Experience developing partner marketing programs, industry events, and conference presence.
Knowledge of the operational and technology priorities of US credit unions and community banks.
Experience establishing a new regional go-to-market organization or introducing an enterprise software platform into the US market.

Responsibilities

Own new-logo growth across a focused portfolio of US credit unions and community banks.
Build account plans identifying priority opportunities, stakeholders, buying triggers, competitive risks, and routes to market.
Establish consistent qualification, deal-review, and forecasting discipline using MEDDPICC or an equivalent enterprise sales methodology.
Engage directly in strategic opportunities through executive-level discovery, value alignment, commercial negotiation, and closing.
Maintain accountability for direct, partner-sourced, and partner-influenced pipeline within one consolidated revenue target.
Hire, onboard, and develop Account Executives, business development talent, and channel leaders as the US business scales.
Set performance expectations for pipeline creation, opportunity progression, forecast accuracy, and new-logo bookings.
Build a high-accountability culture focused on customer outcomes, execution, and continuous market learning.
Coach the team on complex financial technology sales involving executives, operational stakeholders, technology teams, and external partners.
Create a repeatable sales motion informed by customer conversations, wins, losses, objections, and competitive dynamics.
Build messaging and talk tracks tailored to credit unions and community banks.
Establish a business development motion to generate qualified pipeline across priority accounts.
Turn field insight into guidance for qualification, discovery, solution positioning, proof points, and commercial execution.
Partner with marketing on account-based programs, events, content, and market presence.
Develop co-sell programs with core technology providers, processing platforms, and other companies serving US financial institutions.
Establish joint account planning, deal registration, pipeline reviews, and measurable partner contribution.
Recruit and manage systems integrators able to deliver high-quality FintechOS implementations in the US.
Define partner tiers, enablement requirements, performance expectations, and rules of engagement between direct sales and channel teams.
Build technology alliances supporting customer workflows and integration of FintechOS data with customers’ existing CRM and technology environments.
Coordinate joint communications and market activity with partners while following agreed confidentiality and announcement processes.
Work with Customer Success and Solutions leadership to make hands-on solution validation a consistent part of late-stage opportunities.
Ensure prospects can evaluate FintechOS against defined use cases, outcomes, integration requirements, and operational needs.
Transition signed customers to delivery and Customer Success teams with outcomes, scope, stakeholders, executive sponsors, risks, and commitments documented.
Carry market and customer feedback into product, solution, implementation, and go-to-market planning.