Vice President, Go-to-Market

American Express•New York, NY

About The Position

Amex Digital Labs catalyzes digital innovation by originating, incubating, and managing emerging products and platforms that can be essential to customers’ digital lives. Its focus areas include developing digital payment solutions, creating digital experiences using American Express membership assets, and defining products and services informed by emerging technologies and trends. The Vice President, Go-to-Market will lead the function responsible for launching Digital Labs’ portfolio within complex internal processes across emerging digital products. This leader will translate new technologies into actionable business decisions, accelerate launches, and drive cross-functional alignment across American Express. The role is a central leader for high-priority initiatives involving Agentic Commerce, Generative AI, digital wallets, blockchain, and other payment technologies. The VP will partner with senior executives, product teams, and enterprise stakeholders—including Legal, Compliance, Privacy, and Information Security—to assess opportunities, navigate risk requirements, and bring innovative products and experiences to market. The VP will also oversee Digital Labs’ governance and control environment, providing appropriate risk governance oversight while supporting agility, innovation, and speed to market. The role leads approximately 20 go-to-market and governance colleagues and oversees launches, product performance, governance processes, and audit and regulatory engagement.

Requirements

  • Bachelor’s degree required.
  • Exceptional interpersonal, communication, and negotiation skills, with the ability to influence partners across a wide variety of functions.
  • Ability to handle ambiguity in a fast-moving organization and thrive with autonomy and responsibility.
  • Ability to drive results against timelines, prioritize, and execute effectively.
  • Exceptional strategic, critical, and creative thinking to solve problems and develop solutions.
  • Exceptional program management skills to lead end-to-end partnerships across multiple areas, including product development, engineering and technology, marketing, operational excellence, servicing, Legal, Compliance, and Information Security.
  • Self-starter able to drive decision-making, work under pressure, and adapt to frequent change in a dynamic environment.
  • Excellent relationship-building skills with partners and internal stakeholders.
  • Proven track record in crafting and storytelling.
  • Intellectual curiosity about the evolving digital, mobile, and alternative payments space and innovative membership experiences.
  • Expertise in articulating product functionality and demonstrating technical acumen.
  • Demonstrated people leadership, including the ability to coach and develop talent.
  • Employment eligibility to work with American Express in the U.S. is required; the company will not pursue visa sponsorship for these positions.

Nice To Haves

  • MBA.

Responsibilities

  • Lead a team of approximately 20 go-to-market and governance colleagues.
  • Drive the go-to-market path and process across the Digital Labs product portfolio, including Generative AI, Agentic Commerce, digital wallets, and blockchain-based products and features.
  • Anticipate risks and issues and ensure mitigation plans are in place to avoid compromising delivery.
  • Collaborate with international markets to determine appropriate management of global launches.
  • Supervise the ongoing performance of products live in market and provide thought leadership on post-mortems to optimize future launches.
  • Anticipate regulatory and operational considerations associated with new technologies and ensure appropriate stakeholder engagement and mitigation planning.
  • Lead a centralized governance function responsible for maintaining Digital Labs’ overall control and compliance environment, and ingest process changes related to Project Guardian in partnership with Control Management, GCO, and Compliance.
  • Oversee Digital Labs’ audit and regulatory engagement, including enterprise-wide reviews, regulatory inquiries, and executive presentations related to the innovation portfolio.
  • Establish scalable governance and decision-making processes.
  • Lead process improvements, develop toolkits and resources, and reengineer team activities to increase agility and speed to market.
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