Vice President, Fund Development & Marketing

YMCA-YWCA of Winnipeg•Winnipeg, MB

About The Position

This is a rare opportunity to shape how a leading community organization grows its impact and connects with the people it serves. You will play a defining role in building a modern, integrated approach to revenue generation and storytelling—one that not only drives results but reflects the heart of the YMCA-YWCA’s mission. In this role, you will bring clarity where there is complexity, align efforts for greater impact, and empower a talented team to excel. Your leadership will strengthen how the organization engages its community, builds trust, and inspires support—ensuring every message, campaign, and relationship advances meaningful change. If you are a strategic thinker who thrives in turning vision into action, values collaboration, and is motivated by community impact, this is your opportunity to leave a lasting mark—helping position the YMCA-YWCA of Winnipeg as the charity of choice and a leader in building stronger, more connected communities.

Requirements

Post-secondary education in Marketing, Business Management, Fundraising, or a related field (or equivalent combination of education and experience); CFRE designation considered an asset.
Proven ability to translate organizational priorities into integrated marketing, communications, and fund development strategies, with demonstrated success leading annual and capital campaigns that drive measurable revenue growth and community impact.
Experience building and leading high-performing teams, establishing clear roles and workflows, and implementing performance management systems (KPIs, dashboards) to drive accountability, efficiency, and results.
Strong expertise in strategic planning, data-driven decision-making, and multi-channel storytelling, with the ability to engage board, government, and community stakeholders while optimizing fundraising, membership, and engagement outcomes.

Nice To Haves

CFRE designation

Responsibilities

Translates organizational priorities into integrated, data-driven marketing, communications, membership, and fund development strategies with clear milestones, measurable outcomes, and coordinated execution.
Leads and develops a high-performing team by providing clear direction, strengthening accountability, and fostering a collaborative, values-driven culture focused on impact.
Oversees a performance-driven operating model, ensuring effective day-to-day execution, alignment of priorities, and continuous improvement through data and streamlined processes.
Drives sustainable revenue growth by advancing donor and member acquisition, retention, and engagement strategies aligned with organizational goals and community needs.
Leads the development and delivery of a compelling, consistent organizational narrative that strengthens brand, amplifies impact, and connects authentically with diverse audiences.
Partners with the CEO to align fund development, government relations, and external communications with strategic priorities and governance expectations.