Vice President, Client Sales & Insights (Hybrid: Oakland, CA)

Circana•Oakland, CA

6d•$150,000 - $215,000•Hybrid

About The Position

This is a hybrid role, on-site at the client office in Oakland, CA approximately 2-3 days a week. Circana is a leading provider of technology, AI, and data solutions for consumer packaged goods companies, manufacturers, and retailers. Our predictive analytics and Liquid Data® platform help clients measure market share, uncover consumer behavior, and drive growth — powered by six decades of expertise and an expansive, high-quality data set. At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives. We’re a global company dedicated to fostering inclusivity and belonging. We value and celebrate the unique experiences, cultures, and viewpoints that each individual brings. With us, you can always bring your full self to work. Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together. Circana is proud to be Certified™ by Great Place To Work®. At the heart of our commercial success is a team of professionals who combine strategic insight, customer-centricity, and executional excellence. These skills represent the core capabilities required to drive value for our clients and sustainable growth for our business. Effectively Presents Solutions: Delivers tailored, compelling solutions that align with customer needs and drive action. Knows the Buying Influences: Identifies key decision-makers and understands their motivations and influence. Manages Buyer Indifference: Recognizes and explores customer hesitation to uncover new needs or opportunities. Understands Customer Needs: Operates as a recognized expert to articulate customer needs in the customer’s business language and business context. Being Resilient: Bounces back from setbacks with composure and positivity; helps others stay productive during tough times. Manages Ambiguity: Stays focused and calm in uncertain situations; guides others through change.

Requirements

12–15+ years of progressive business experience with a strong understanding of consumer packaged goods (CPG) and retail dynamics, including manufacturer/retailer, professional services, or consulting environments.
Bachelor’s degree required; MBA or advanced degree in business, marketing, analytics, or related field preferred.
Demonstrated ability to develop and execute client relationship strategies; architect and present business proposals leveraging cross-functional teams of service line experts, aligned to retailer-specific business needs.
Proven track record driving C-level engagements across the full spectrum of CPG core issues (brand development, category management, marketing, new product launches, trade spending, pricing, retail execution).
Proficiency with Circana’s data platforms (Unify+, Liquid Data, Intelligence Suite, Strategic Analytics modules) and demonstrated ability to translate complex analytics into actionable client recommendations.
Proven experience in general management and P&L ownership; track record of exponential revenue and profit growth through the achievement of short- and long-term objectives.
Demonstrated ability to identify and leverage innovative solutions to drive revenue growth and account expansion.
Impactful executive presence and proven ability to engage at the C-suite level; ability to maintain both manufacturer and retailer perspectives simultaneously, and to think through multiple divergent paths and their implications for the client and Circana.
Demonstrated ability to lead high-performing teams in complex, matrixed environments, including direct reports and cross-functional project teams; ability to translate stakeholder vision into actionable solutions.
Able to quickly assess complex client issues and identify root causality versus symptoms; convey technical content and data analytics to all audiences in compelling ways.

Nice To Haves

MBA or advanced degree in business, marketing, analytics, or related field

Responsibilities

Identify and pursue opportunities to expand client relationships by aligning Circana’s data and software solutions with their strategic goals.
Translate complex data into actionable insights that help clients make informed decisions and achieve measurable outcomes.
Lead end-to-end sales processes including prospecting, needs assessment, solution development, negotiation, and closing.
Partner with internal teams (e.g., Client Insights, Product, and Analytics) to deliver integrated solutions and ensure client success.
Stay current on trends in [retail, CPG, or general merchandise] to position Circana as a thought leader and trusted advisor.
Develop and maintain strong relationships with key stakeholders across client organizations, including decision-makers and influencers.
Leverage Circana’s proprietary platforms (e.g., Unify+, Liquid Data, Intelligence Suite) to support client engagements and solution delivery.
Meet or exceed individual and team sales goals through disciplined pipeline management and strategic account planning.
Ensure client satisfaction by proactively addressing challenges, identifying growth opportunities, and delivering consistent value.
Provide market feedback to internal teams to help refine offerings and contribute to product development.
Demonstrated ability to conceive, manage, and deliver fact-based analyses, with a focus on consumer solutions, providing clients with clear, actionable insights to inform strategy.