Vice President and General Manager

Nexstar Media Group•Rock Island, IL
•Onsite

About The Position

Nexstar Media Inc. is seeking an experienced television professional to serve as Vice President and General Manager overseeing its media properties in the Quad Cities—Rock Island/Moline, Illinois, and Davenport, Iowa (DMA #117). The role has full oversight of Nexstar’s operations of WHBF (CBS) and KGCW (The CW), and oversees operational agreements with Mission Broadcasting to provide services to KLJB (Fox). It also oversees ourquadcities.com and the stations’ other digital, mobile, and social assets. The ideal candidate is a digital-first leader with a record of driving revenue through advanced digital advertising solutions, new business development, and innovative sales strategies. The successful candidate will have led either a commercial television station with a strong digital advertising operation or a high-performing digital sales organization. Experience developing and scaling locally produced content across OTT, web, social, and linear platforms to expand audience reach and accelerate revenue growth is essential. Success requires strategic vision, disciplined execution, and the ability to build a collaborative, growth-oriented culture. The Vice President and General Manager will promote teamwork, innovation, operational excellence, and continuous improvement, while developing strong relationships with employees, community leaders, and key clients. The role calls for collaboration across departments, strengthening the station’s community presence, and translating emerging digital opportunities into measurable business results. Experience managing a duopoly operation is preferred. The Quad Cities region offers a diverse economy, comparatively low cost of living, short commute times, downtown districts, riverfront recreation, cultural attractions, and access to Chicago, Des Moines, and other Midwest business hubs. Compensation is $185,000 or more, commensurate with experience and skill level; the position is eligible for bonuses and commissions.

Requirements

  • At least five years of senior management experience.
  • Demonstrated ability to lead high-performing digital sales, broadcast sales, content, and news teams.
  • Leadership experience at either a commercial television station with a strong digital advertising operation or a high-performing digital sales organization.
  • Experience developing and scaling locally produced content across OTT, web, social, and linear platforms.
  • Ability to collaborate effectively across departments, strengthen community presence, and deliver measurable business results from digital opportunities.
  • Strategic vision, disciplined execution, and ability to build a collaborative, growth-oriented culture.

Nice To Haves

  • Experience managing a duopoly operation.

Responsibilities

  • Oversee Nexstar’s operations of WHBF (CBS) and KGCW (The CW).
  • Oversee operational agreements with Mission Broadcasting for services to KLJB (Fox).
  • Oversee ourquadcities.com and the stations’ digital, mobile, and social assets.
  • Drive revenue through digital advertising solutions, new business development, and innovative sales strategies.
  • Develop and scale locally produced content across OTT, web, social, and linear platforms to expand audience reach and revenue.
  • Build a collaborative, growth-oriented culture that promotes teamwork, innovation, operational excellence, and continuous improvement.
  • Develop strong relationships with employees, community leaders, and key clients.
  • Collaborate across departments, strengthen the station’s community presence, and turn digital opportunities into measurable business results.
  • Lead high-performing digital sales, broadcast sales, content, and news teams.

Benefits

  • Eligible for bonuses and commissions.
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