VENUE SALES MANAGER

City of Amarillo•New York, NY
•$55,000 - $65,000

About The Position

Under limited supervision, the Venue Sales Manager performs administrative and supervisory work directing use of the Civic Center Complex. The role provides administrative supervision of sales initiatives, marketing strategies, and marketing staff. It curates and books a diverse range of live events aligned with the Civic Center’s brand and audience preferences, identifies internal advertising revenue opportunities, and supports contract negotiations and content procurement for ticketed and non-ticketed events. The position also sells internal advertising space, provides customer service, and maintains effective relationships with clients, resident companies, and promoters to support successful event execution. The manager supervises and trains staff, develops business and event opportunities, analyzes revenue projections, and coordinates with production, event services, and operations teams. The position serves as Manager-on-Duty for assigned events and may require travel to industry conferences and meetings. Work takes place in a dynamic environment requiring responsiveness to changing goals, priorities, and needs. This is a weather-essential position.

Requirements

  • High school diploma or equivalent.
  • At least three years of experience managing sales.
  • At least two years of experience in a supervisory position.
  • Completion of a Trained Crowd Manager class upon hire.
  • First Aid and CPR/AED certification upon hire.
  • Valid Texas Driver’s License.
  • Knowledge of management and supervisory principles.
  • Knowledge of trades involved in staging shows, banquets, exhibitions, concerts, and special events.
  • Knowledge of the principles, methods, and practices of staging events.
  • Deep understanding of music genres and entertainment trends.
  • Ability to use computers for data entry and word processing.
  • Proficiency with event management software and Microsoft Office Suite.
  • Strong negotiation and interpersonal skills.
  • Strong verbal and written communication skills.
  • Ability to operate small office equipment, including copy machines and Microsoft Teams telephones.
  • Ability to supervise and coach employees.
  • Excellent organizational skills and multitasking abilities.
  • Ability to work long hours, split shifts, nights, weekends, and holidays.
  • Ability to perform the physical activities and exertion described in the ADA profile, including occasionally exerting up to 50 pounds of force, frequently up to 30 pounds, and constantly up to 10 pounds; walking, balancing, standing, kneeling, stooping, sitting, hearing, feeling, fingering, grasping, handling, reaching, pulling, pushing, speaking, seeing, talking, making rational decisions, and performing repetitive motions.

Nice To Haves

  • Bachelor’s degree in arts management, business administration, or a related field; related work experience may be considered in place of a degree.
  • Experience in event sales, talent buying, booking, or a related role within the live entertainment industry.
  • Certified Meeting Professional certification or another event-planning-related certification.

Responsibilities

  • Supervise permanent staff, including a Marketing Administrator, and direct and train marketing team members.
  • Provide quality customer service to lessees, patrons, and guests.
  • Assist with interviews and hiring for designated positions as needed.
  • Develop and maintain relationships with promoters, local market contacts, booking agents, and talent managers to attract concerts, festivals, sporting events, and special events.
  • Research, solicit, and negotiate ticketed, non-ticketed, and special events.
  • Develop market-specific events that provide appropriate returns through rental revenue, ancillary revenue, and co-promotional opportunities.
  • Identify low-usage periods and formulate strategies to increase facility use and revenue during those periods.
  • Establish, maintain, and analyze event revenue projections and provide quarterly sales reports.
  • Collaborate with production, event services, and operations teams to ensure seamless event execution.
  • Research and prepare marketing data to support booking efforts for artists, shows, and events.
  • Travel to industry conferences and individual meetings to generate new business.
  • Assist in preparing and designing promoter guides, advertisements, and other promotional materials.
  • Research and solicit internal advertising opportunities to increase advertising revenue.
  • Stay informed about industry trends, emerging artists, and competitor activities to guide booking decisions.
  • Assist Event Staff with facility tours for potential clients and answer questions about venue capabilities.
  • Serve as Manager-on-Duty for assigned events.
  • Perform other job-related duties as assigned.
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