Vehicle Salesperson

Brasada Ford•San Antonio, TX

About The Position

The Vehicle Salesperson sells and leases new and used vehicles while meeting dealership standards for gross profit, sales volume, and customer satisfaction. The role serves both showroom and Internet-generated customers, handles sales inquiries, guides customers through vehicle selection and test drives, and completes sales and delivery processes. The position also supports repeat and referral business through follow-up, customer service, and coordination with finance, service, and management. This role has no supervisory responsibilities.

Requirements

  • High school diploma or GED.
  • Three months of related experience and/or training.
  • Ability to read and comprehend simple instructions, short correspondence, and memos, and to write simple correspondence.
  • Ability to present information effectively in one-on-one and small-group situations to customers, clients, and coworkers.
  • Ability to perform arithmetic operations using whole numbers, common fractions, and decimals, and to compute rates, ratios, and percentages.
  • Ability to solve practical problems involving concrete variables and limited standardization, and interpret written, oral, diagrammatic, or schedule-based instructions.
  • Manufacturer’s Training.
  • Valid driver’s license.

Responsibilities

  • Satisfy the transportation needs of Internet-generated purchasers and respond to their inquiries personally and promptly through their preferred communication methods.
  • Use knowledge of Internet customers to encourage appropriate store visits, vehicle demonstrations, and completed transactions.
  • Sell, lease, and deliver a minimum of 8 vehicles per month.
  • Greet and assist customers entering the dealership showroom or sales lot.
  • Help customers select vehicles by asking questions and listening to their responses.
  • Explain vehicle performance, applications, features, and benefits, and offer test drives to all prospects.
  • Obtain proper customer identification before test drives according to dealership procedures.
  • Use the dealership sales control and follow-up system, follow up on leads until they are exhausted, and report leads for review and removal when appropriate.
  • Place clients on a six-month follow-up call to review ongoing vehicle needs, as applicable.
  • Maintain a high commitment to customer satisfaction and understand applicable federal, state, and local retail automobile sales laws.
  • Set personal income goals consistent with dealership productivity standards and develop a strategy to meet them.
  • Attend product and sales training as requested by the sales manager, maintain Manufacturer’s Certification, and keep current on products, features, accessories, and benefits.
  • Explain vehicle equity, values, and depreciation to customers.
  • Ensure the sales manager has an opportunity to meet each customer.
  • Turn all closed deals over to the finance and insurance manager with properly completed paperwork.
  • Prepare complete sales orders and process paperwork in accordance with dealership policies.
  • Prepare sold vehicles before customer arrival and deliver them, explaining operating features, warranties, and paperwork.
  • Introduce customers to service department personnel and schedule the first service appointment.
  • Follow up on post-delivery items, title and tag work, outstanding commitments, and special requests to meet customer expectations.
  • Maintain an owner follow-up system that encourages repeat and referral business and supports customer satisfaction.
  • Review and analyze work at the end of each day, week, month, and year to improve time use and planning.
  • Attend sales meetings and maintain a professional appearance.
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