Marketing Manager - United States

Light•New York, NY
•$88,000 - $162,000

About The Position

Light is seeking a US Marketing Manager to establish Light as the default finance platform for scaling companies across the United States. This is one of Light’s first US roles, working closely with the US Sales Lead to build the company’s brand and market presence, while collaborating with the marketing team in Europe. The role builds on existing US customers, accounting-partner relationships, and market awareness from events and hackathons. The marketing team includes field and product marketers, a designer, a videographer, and a central growth team responsible for demand generation across markets.

Requirements

  • Experience at a fast-growing company; experience building the go-to-market presence for a scaling B2B SaaS business in the US is ideal.
  • A track record across field marketing, events, partnerships, and content, with sound judgment about which approaches to use.
  • Ability to work collaboratively with sales, implementation, and customer success teams, and with colleagues across the Atlantic.
  • Curiosity about how AI is reshaping finance teams and the companies they serve.
  • Strong storytelling ability across video, text, and memes.
  • A can-do, empathetic, and collaborative approach.
  • A passport and willingness to travel regularly within the US and to teams in London and Copenhagen.

Nice To Haves

  • Experience building the ground game for a scaling B2B SaaS business in the US.

Responsibilities

  • Build and run the US marketing plan with the US Sales Lead, sharing pipeline targets.
  • Run a field and events programme in key US cities, including CFO dinners and larger flagship events.
  • Grow Light’s network of accounting partners, advisors, investors, and communities trusted by US finance leaders.
  • Localise Light’s story, content, and campaigns for American finance teams, and turn US customer stories into shareable content.
  • Work with the central growth team to test and scale digital demand generation in the US.
  • Build relationships with US press and people who shape technology and finance discussions.

Benefits

  • Medical, dental, and vision insurance, with premiums fully covered by Light.
  • 401(k) with a company match of up to 4% of salary.
  • Life insurance at twice the employee’s salary.
  • Short- and long-term disability coverage.
  • Potential stock options.
  • Unlimited paid time off and US public holidays.
  • Regular social events and two company offsites a year.
  • Opportunity to build Light’s US presence as one of the company’s first hires in the market.
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