US Business Digital Commerce Platforms Lead

Apple•Austin, TX

About The Position

The US Enterprise Channel Digital team transforms how enterprise customers discover, select, and purchase Apple products through reseller and procurement platforms. The Digital Commerce Platforms Lead drives execution of Apple’s integration roadmap across the procurement platforms where its largest customers transact. The role assesses systems from customer through reseller to fulfillment, identifies gaps in eProcurement integrations, catalog feeds, and ordering workflows, and leads improvements that make Apple easier to buy at scale. It also builds direct relationships with leading platform partners and works cross-functionally to improve Apple’s presence across partner platforms. The end-to-end buying journey informs priorities, while the core focus is the systems, integrations, and partner relationships that power enterprise commerce. The role drives integration priorities across eProcurement and reseller platforms, evaluates procurement paths and purchasing workflows, and improves how Apple products appear and transact within platforms. It researches and improves enterprise customers’ device-selection and buying journeys, translates customer and partner insights into platform requirements, and defines metrics to assess platform performance and integration investments. The position partners with leadership and internal teams to shape priorities, influence stakeholders, and develop business cases.

Requirements

6+ years of experience in enterprise platform integrations, digital commerce, eProcurement, or B2B channel technology.
Strong working knowledge of B2B integration patterns, including punchout catalogs (cXML/OCI), EDI, API-based ordering, and catalog syndication.
Experience working directly with enterprise software vendors, ERP platforms, commerce platforms, or platform partners in a technical, product, strategy, partnership, or business development capacity.
Understanding of enterprise IT procurement workflows and how large organizations standardize technology purchasing.
Proven ability to influence cross-functional teams and external partners without direct authority.
Strong business-process fluency and ability to translate technical integration concepts into customer, partner, and business priorities.
Analytical mindset and experience using data to prioritize improvements, develop business cases, and measure impact.
Excellent written and verbal communication skills, including the ability to present complex platform and commerce concepts clearly to leadership and external partners.
Bachelor’s degree or equivalent experience.

Nice To Haves

Experience in product management, platform strategy, or digital commerce within a B2B or enterprise environment.
Experience mapping and optimizing multi-step buying journeys across enterprise customers and channel partners.
Knowledge of enterprise procurement platforms and how products are surfaced, configured, and transacted within them.
Ability to translate customer and partner insights into platform requirements, roadmap priorities, and business cases.
Experience in B2B eCommerce operations and digital merchandising.

Responsibilities

Drive Apple’s integration priorities across eProcurement and reseller platforms, partnering with leadership to shape strategy and roadmap.
Assess the procurement path from customer to reseller to fulfillment and identify gaps and friction across eProcurement integrations, punchout catalogs, catalog feeds, API-based ordering, and B2B order flows.
Lead improvements to product catalog configuration, content, platform capabilities, and purchasing workflows.
Identify emerging platform capabilities and integration patterns and recommend where to invest.
Build and maintain direct relationships with leading procurement platform partners and reseller digital teams.
Partner with internal cross-functional teams to improve how Apple appears across partner platforms.
Communicate platform priorities, influence stakeholders, and align teams around shared goals.
Contribute to business cases for high-impact integration and buying-journey improvements.
Research, map, and continuously improve the enterprise device-selection and buying journey, from new-hire rollout through lifecycle management.
Translate customer and partner insights into platform requirements and roadmap priorities.
Define and track metrics for platform performance, adoption, transaction success, buying-journey conversion, and customer-experience quality across channels.
Use data to prioritize improvements, develop business cases, and measure the impact of integration investments.