Trade Retail Manager, North America

Monica Vinader•New York, NY
•$90,000 - $110,000•Hybrid

About The Position

Monica Vinader is seeking a Trade Retail Manager for North America to lead the brand's presence within partner stores. This is a leadership role focused on driving sales, maintaining brand standards, and enhancing customer experience in a rapidly growing market. The manager will oversee a team of Regional Trade Specialists and Sales Leads, acting as the primary brand representative in the market and working closely with partner store leadership. The role involves significant in-store time for coaching, selling, and training, with the goal of elevating the brand's presentation and performance across all partner locations.

Requirements

  • Ability to document authorization to work in the United States.
  • Valid passport and ability to travel to Canada and Mexico.
  • Communicates Effectively: Tailors messages to the audience and drives two-way communication.
  • Collaborates Proactively: Builds alignment across functions and encourages open dialogue.
  • Coaches & Develops Others: Provides timely feedback and grows capability.
  • Workflow Management: Plans resources, adapts timelines, and sets clear expectations.
  • Dives Deep: Uses data for decision-making and tests assumptions.
  • Focuses on the Right Thing: Prioritizes work based on value and risk.
  • Delivers Results: Drives team accountability and holds standards.
  • Challenges & Commits: Facilitates debate and aligns the team after decisions.
  • Embraces Change: Guides the team through change and maintains focus.
  • Reflects & Learns: Encourages team learning and retrospectives.
  • Functional/Technical Expertise: Supports technical delivery and provides guidance as a subject matter lead.
  • Applies Knowledge with Impact: Links team actions to commercial value and solves problems.
  • Stays Current: Promotes upskilling and shares new developments.
  • Hands-on, solutions-focused, and entrepreneurial.
  • Collaborates openly with humility, honesty, and humour.
  • Embraces learning, teaching, and personal growth.
  • Resilient, adaptable, and self-motivated in a creative environment.
  • Willingness to speak up when unsure and act quickly to find answers.

Nice To Haves

  • Experience in the luxury jewelry or fashion industry.
  • Experience managing a remote or field-based team.
  • Experience with retail operations, visual merchandising, and sales incentives.
  • Knowledge of engraving and welding processes in a retail setting.

Responsibilities

  • Lead, coach, and develop the North America Field team, including Regional Trade Specialists and Sales Leads, focusing on objectives, performance, development, and career progression.
  • Establish the team's operating rhythm, including weekly priorities, monthly business reviews, and quarterly goals aligned with door-level plans.
  • Foster commercial fluency within the team, enabling them to analyze and act on sales data independently.
  • Manage recruitment, onboarding, and succession planning for the Specialist population and contingent workforce.
  • Maintain consistent standards across all regions while accommodating local market differences.
  • Effectively manage a dispersed, high-travel team, focusing on workload, coverage, wellbeing, and retention.
  • Own consumer sales delivery across all partner stores, including Nordstrom Stores and Holt Renfrew, translating annual plans into actionable regional and door-level targets.
  • Lead the Nordstrom Stores relationship, conducting weekly trade reviews, identifying risks and opportunities, and providing recommendations.
  • Establish trade retail delivery in new partner locations independently.
  • Provide feedback on assortment, inventory, and space opportunities to Account Management and Merchandising teams based on shop floor insights.
  • Design and implement sales incentives and activations to drive sell-through and profitable growth.
  • Engage in on-floor selling during peak periods, key launches, events, and sales.
  • Build strong relationships with partner store managers, DRMs, and regional leadership.
  • Directly line manage Sales Leads in Holt Renfrew locations, overseeing objectives, performance, development, scheduling, and wellbeing.
  • Ensure Holt Renfrew doors meet the same ownership standards as Nordstrom Stores regarding sales targets, events, retail operations, and brand standards.
  • Support the Canadian market launch and stabilization, integrating Canadian locations into the wider estate.
  • Develop strong working relationships with Holt Renfrew store and regional management.
  • Plan and execute the North American trade trunk show and activation calendar, including planning, targeting, resourcing, delivery, and reporting.
  • Set and track sales targets for all events, reporting performance and learnings.
  • Secure partner buy-in, staffing, inventory accuracy, and readiness for activations.
  • Collaborate with the NA Leadership Team to execute activations effectively.
  • Develop a scalable activation playbook for the growing estate.
  • Define and ensure adherence to retail excellence standards in partner environments, including shop-in-shop condition, visual merchandising, and fixtures.
  • Manage and escalate issues related to shop-in-shop condition and visual merchandising.
  • Lead training on Brand Story, Product Knowledge, engraving, and welding to empower partner store teams.
  • Act as a brand ambassador for the piercing and welding rollout.
  • Partner with US Operations, Account Management, and Customer Care on repairs, special orders, and service escalations.
  • Support bi-annual inventory cycles and audit readiness across partner stores.
  • Coach and develop direct reports, ensuring fair and consistent application of company policies.
  • Recognize and celebrate team successes.
  • Manage team performance, attendance, and incidents.
  • Support team wellbeing through guidance on workflow management and prioritization.
  • Lead by example, embodying company behaviors, competencies, and values.
  • Empower the team to make decisions and identify learning opportunities.
  • Collaborate with the People & Culture team on sensitive matters.

Benefits

  • Competitive salary band of $90K-$110K.
  • Opportunity to lead and grow a team in a fast-paced, high-growth market.
  • Significant in-store and field-based work.
  • Travel opportunities within North America (85% travel).
  • Ad hoc travel to London.
  • Inclusive culture that celebrates diverse voices.
  • Commitment to sustainable and responsible luxury.
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