TikTok Shop, Growth Lead

Spreetail • Indianapolis, IN

4d • Remote

About The Position

Spreetail is seeking a TikTok Shop Growth lead to spearhead our "New Partner" growth engine. You will be responsible for the end-to-end launch and rapid scaling of our brand presence, serving as the strategic architect behind our relationship with TikTok Shop. Your mission is to transform TikTok from a social platform into a high-velocity commerce engine by identifying and securing top-tier partnerships and maximizing platform-exclusive growth programs.

Requirements

• Prior experience specifically within the TikTok Shop or similar social-selling environments (e.g., Instagram Shopping, Whatnot).
• Proven ability to lead high-stakes conversations with external platform partners and internal executive stakeholders.
• A "test-and-learn" mindset, skilled at identifying emerging viral trends and pivoting inventory or marketing strategy to capture demand.
• Demonstrated experience managing a full P&L, specifically accounting for the unique cost structures of creator commissions, sample distribution, and platform fees.
• Highly proficient in building financial models that forecast the "spike" nature of social commerce and the impact of viral velocity on inventory turnover.
• Expert at navigating large organizations to align supply chain, creative, and finance teams around the unique requirements of a 24/7 social marketplace.

Responsibilities

• Lead the strategic partnership with TikTok’s shop management and category teams to ensure Spreetail is an early adopter of new features (e.g., Shop Tab integrations, Live Shopping initiatives).
• Drive the strategy for the TikTok Affiliate Center, building frameworks to recruit, vet, and manage creator relationships that drive high-volume "earned" media sales.
• Own the execution of TikTok-specific programs including "Deal-of-the-Day," shop-funded coupons, and TikTok Shop Ads (PSA) to maximize ROAS.
• Partner with creative teams to ensure product detail pages (PDPs) use TikTok-native video and imagery that converts "scrollers" into "buyers."
• Define and track success through TikTok-specific KPIs: GMV via Affiliate vs. Organic, Creator Collaboration Rate, and Shop Health Ratings.
• Collaborate with Channel Operations to meet TikTok’s rigorous fulfillment SLAs, ensuring "Ready to Ship" times and seller ratings remain in the top tier to avoid account suppression.

Benefits

• Flexibility to take care of yourself.
• Generous vacation policy.
• Paid time-off for your wedding week.
• Paid parental leave.
• Support for parents of growing families.
• Opportunity to receive special gifts, swag store credit, or donations to a nonprofit of your choice.
• Spreetail Spotlight Awards.
• Affordable medical, dental and vision plans with coast-to-coast coverage.
• Free telehealth.
• On-demand mental health resources.
• Paid time off to give back and make a social impact.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed