TikTok Coordinator

böhme•Draper, UT

About The Position

Bohme is seeking an energetic, confident, and sales-driven TikTok Live & Shop Coordinator to lead its TikTok presence. The role primarily focuses on planning, hosting, and growing TikTok Lives, while also supporting TikTok Shop operations, affiliates, and creator relationships. The ideal candidate is comfortable on camera, can engage audiences in real time, confidently discuss fashion products, and convert Live viewers into customers. Regularly hosting TikTok Lives is the position’s primary responsibility.

Requirements

Comfortable, engaging, and natural on camera.
Strong communication and sales skills.
Knowledge of TikTok, TikTok Live, and social commerce.
Comfortable discussing fashion, styling, fit, and products.
Ability to think quickly and interact with viewers in real time.
Organized and able to prepare products, talking points, and promotions ahead of Lives.
Understanding of social media trends and TikTok culture.
Must be comfortable regularly hosting TikTok Lives, the primary responsibility of the position.

Nice To Haves

Experience with TikTok Shop and/or TikTok Lives.
Previous retail, sales, influencer, social media, or live-selling experience.

Responsibilities

Host and lead regular TikTok Lives for Bohme.
Plan Live schedules, themes, featured products, promotions, and talking points.
Prepare products and outfits before each Live.
Learn product details, fit, sizing, styling, and key selling points.
Engage with viewers in real time and answer product and sizing questions.
Keep Lives energetic, conversational, and aligned with the Bohme brand.
Highlight new arrivals, best sellers, promotions, and key products.
Coordinate products, formats, and selling strategies that perform well.
Test ways to improve Live viewership and sales.
Stay current on TikTok Live trends, features, and best practices.
Support day-to-day management of the Bohme TikTok Shop.
Ensure products featured during Lives are properly listed, linked, and available.
Help maintain product listings, inventory, promotions, and product availability.
Coordinate TikTok Shop promotions with upcoming Lives and product launches.
Troubleshoot basic shop or product-linking issues.
Help recruit and communicate with TikTok Shop affiliates and creators.
Send product recommendations and campaign information to creators.
Identify strong-performing creators and potential Live collaborations.
Track affiliate performance and creator-generated sales.
Participate in content creation when needed.
Work with marketing, e-commerce, and social teams on launches and promotions.