Territory Sales Manager – Grow Your Career with All Star Rents

All Star Rents • North Highlands, CA

2d

About The Position

All Star Rents is a family-owned equipment rental business established in 1962 and operated by the third generation of family members. The company has 13 locations providing sales and rentals of construction equipment, tools, and vehicles. The East District is seeking an outside sales representative to develop new business, maintain customer relationships, and increase equipment rental and sales revenue within an assigned territory. Branch visits account for less than 20% of work time. This is a full-time, exempt position, primarily performed Monday through Friday during standard business hours, with occasional additional time as business needs require. A structured onboarding and training program is provided.

Requirements

• Must be 18 years or older.
• Valid California driver's license.
• Valid proof of eligibility to work in the United States.
• Solid negotiation and written and verbal communication skills.
• Strong customer service skills.
• Self-starter and results-oriented, with the ability to work independently.
• Ability to manage time effectively and prioritize tasks.
• Computer literacy, including typing and basic software skills.
• Ability to lift 50 pounds unaided.
• Serious attitude toward workplace safety.
• Must comply with company drug and alcohol policies and applicable laws.
• Team player with a positive attitude.

Nice To Haves

• Previous outside sales experience preferred; equipment rental or construction industry experience is a plus.
• Proven track record of success in sales and business development.

Responsibilities

• Prospect new business and grow existing business within the assigned territory through cold calling, jobsite visits, and referrals.
• Build and strengthen relationships with contractors, construction companies, and industrial customers.
• Identify customer needs and recommend equipment and solutions across the full product line.
• Use product knowledge to support customer jobsite needs, increase sales, and conduct equipment demonstrations with basic operational training.
• Manage territory accounts through regular jobsite visits, proactive outreach, and relationship development to uncover new opportunities.
• Prepare quotes and follow up on leads, rentals, and other opportunities.
• Schedule work orders and prepare rental contracts in coordination with branch operations.
• Track sales activity, customer interactions, and follow-ups, and maintain accurate call logs and notes in company systems.
• Monitor market conditions and competitor activity within the territory to improve sales strategy.
• Coordinate with inside sales and yard personnel to ensure equipment availability and readiness and provide excellent customer service.
• Provide operational support at a branch for less than 20% of work time, including assisting with equipment handling, deliveries, and branch activities.
• Maintain clean, organized, and professional work areas, including the company vehicle.
• Meet or exceed monthly and annual sales goals.
• Perform other duties deemed necessary by the supervisor.

Benefits

• No nights or Sundays.
• Nine exempt paid holidays annually.
• Accrued vacation pay.
• Paid sick leave: 40 hours annually.
• Bereavement leave: up to five days with 24 hours or three days paid.
• Unlimited commission earning potential under a competitive agreement.
• Competitive five-year base salary plan.
• 401(k) plan and profit sharing after one year of service.
• Medical, dental, and vision options for employees.
• Company vehicle and fuel card for business use.
• Company-issued technology, such as a cellphone, laptop, and/or tablet.
• Employee uniforms provided.
• Career advancement opportunities.
• Tuition reimbursement.
• Employee discount.
• Team appreciation events.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed