Territory Sales Leader - London, ON and surrounding area

The Hershey Company•London, CA

2d•Onsite

About The Position

The Territory Sales Lead (TSL) ensures flawless execution of store-level sales and promotion plans with customer retailers in an assigned territory of high-volume food chain grocers and mass merchandisers. The role drives incremental sales, implements and maintains best-in-class promotional and merchandising strategies, and ensures 100% distribution of authorized Hershey items across grocery, mass merchandise, drug, and convenience channels. A successful TSL is driven, entrepreneurial, influential, and planful. The TSL builds consultative relationships with customer key decision makers (KDMs), collaborates with them on sales action plans, and uses strategic relationships to influence merchandising support. The role analyzes store, product, market, consumer, and customer data to identify opportunities, guide decisions, plan sales calls, and improve route efficiency. It uses consultative forward-selling techniques, store walk-throughs, and customer commitments to increase sales and secure high-quality merchandising locations. The position also executes customer-specific promotions and merchandising plans on the sales floor, maintains permanent secondary displays and other display vehicles, identifies out-of-stocks, and completes required daily and weekly administrative reports using company-approved methods and technology. The territory is London, Ontario, and the surrounding area.

Requirements

High school diploma.
A two-year associate/community college degree or three years of previous sales experience.
Valid Canadian-issued driver's license and a good-standing driving record; a Driver Abstract report is required through the background check.
Must reside or be willing to commute within territory boundaries.
Ability to drive to make multiple sales calls daily.
Ability to lift 30–60 pounds regularly, with or without reasonable accommodations.
Ability to bend, kneel, stoop, and demonstrate manual dexterity frequently, with or without reasonable accommodations.
Ability to occasionally climb ladders and use step stools.
Ability to occasionally use equipment such as crushing balers, handheld electric trucks, or flatbed carts while working inventory in backrooms.
Ability to use a tablet, iPad, and other wireless technology; some roles require intermediate Microsoft Office skills, including Excel, Word, PowerPoint, and Co-pilot.
Daily access to wireless internet.
Flexibility and adaptability to changes in territory coverage.

Nice To Haves

Bachelor's degree is strongly preferred for progression to future roles within the organization.

Responsibilities

Build and maintain consultative business relationships with customer key decision makers at all levels.
Collaborate with key decision makers to develop and execute action plans that increase sales, and cultivate influential customer contacts to achieve sales objectives.
Use strategic customer relationships to influence and negotiate customer assistance with merchandising Hershey products.
Obtain and analyze store, product, and market data; use trends and analytics to build the business.
Complete pre-call planning using company methods and tools.
Review routes and recommend modifications to maximize business efficiency across territory sales calls.
Analyze information, consumer trends, and customer insights to solve problems, guide decisions, and influence others to act.
Use consultative sales techniques and provided data sources, technology, processes, and procedures to forward-sell.
Conduct store walk-throughs, maximize sales and display opportunities, and gain key decision makers' commitment to successful outcomes.
Influence key decision makers to order additional products and secure high-quality merchandising locations.
For an identified banner, communicate account objectives or changes to colleagues.
Execute customer-specific promotional plans on the sales floor and achieve merchandising objectives through forward selling.
Partner at store level to build, maintain, and execute product presentation on the sales floor; maintain permanent secondary displays and other display vehicles; and identify out-of-stocks.
Submit reports on daily and weekly activities, expenses, competitive activity, display photos, account changes, promotions, and other administrative functions using company-approved methods and technology.