Territory Sales and Marketing Manager

RadNet•Mesa, AZ

9d•$95,000 - $100,000

About The Position

Artificial Intelligence; Advanced Technology; The very best in patient care. With decades of expertise, RadNet is Leading Radiology Forward. With dynamic cross-training and advancement opportunities in a team-focused environment, the core of RadNet’s success is its people with the commitment to a better healthcare experience. When you join RadNet as a Territory Sales and Marketing Manager, you will be joining a dedicated team of professionals who deliver quality, value, and access in the 21st century and align all stakeholders- patients, providers, payors, and regulators to achieve the best clinical outcomes. You Will: Referring Physicians/Community/IPA’s/Medical Groups Establishes relationship with existing referring physicians and the community Services and grows existing referring accounts Makes cold calls to new referral sources Meets/exceeds call schedule requirements of 15-20 per day Identifies, prospects, and markets imaging services to local IPA’s, HMO’s, Medical Groups, referring physicians and the community Maintains consistent attentiveness to the market and awareness of the target market by staying abreast of competitor activities and the marketplace Plans and arranges daily activities and sales calls Promotes new service, hours, radiologists, equipment, site specific programs to the referring offices and the community Continuous growth of clinical knowledge to conduct clinical sales calls and clinically targeted campaigns to the referring physicians and the community Stays abreast of referral patterns Assists with submitting orders as needed Updates the VP of Sales & Marketing, Director of Operations, and Regional Director of Operations of any applicable changes or issues Manages special projects as directed by the VP of Sales & Marketing Provides customer training to existing IPA’s, HMO’s, Medical Groups, referring physicians and the community Identifies and notifies the VP of Sales & Marketing, Director of Operations, and Regional Director of Operations of service issues to the referring physicians, community, their staff, and patients Provides services to the referring physicians and the community, by functioning as a liaison between the VP of Sales & Marketing, Director of Operations, Regional Director of Operations, corporate management, and radiologists Practices effective communication in all aspects of one’s performance representing accurate and appropriate information in a reliable manner Keeps the VP of Sales & Marketing informed of their marketing plan for the day, week, month, quarter, year. Participates in all Sales & Marketing meetings required to perform and do their job accordingly, discuss issues, concerns, ideas, and/or developments Participates in all Operations meetings required to perform and do their job accordingly Direct contact for the local IPA’s Executive Management team Implement national and regional contracts in accordance with the company’s policies Builds strong relationships and company awareness in their region Exercise creativity in growing their territory and seeking out new leads Meets regularly with the V.P of Sales/Marketing, Director of Operations and Regional Director of Operations and other corporate management staff to discuss issues, goals and objectives Meets with their PSR’s regularly to discuss issues, goals and objective Business Development Joint Ventures Prepares materials and attends JOC meetings as directed by the VP of Sales & Marketing IPA’s/Medical Groups Prepares materials and attends JOC meetings as directed by the VP of Sales & Marketing Attends managers meetings with their PSR as needed Continuously seeks for new ways to grow volume in their territory and their PSR’s territories, and reports these to the VP of Sales & Marketing and Business Development Manager. New Contracts New Relationships Addition of new services at your center(s) Competitors Knowledge and understanding of what your competitors are doing Hours of operation Service lines Equipment Contracts Branding Responsible for ordering through PIP portal and keeping inventory for assigned territory Referral Pads Collateral pertaining to your center/area Distribution and education of marketing materials Flyers Mailers Email/Fax Rackcards for Radiologists Ensures all existing materials are up-to-date Works with web team to maintain market visibility Web Presence Social Media Media Attention Reporting MyRAD touches Referral Trending Reports Competitor Grid Monthly Territory Sales & Marketing Report Expenses Territory Action Plan Physician Outreach Physician Surveys Meet & Greets with referring community and radiologist(s) Lunch and learn opportunities with referring physician and community of 2 per month minimum CME Lectures Monthly or Quarterly IPA Manager Meetings Monthly Campaign Rollout Community Outreach Events Networking Events Healthcare Events Mammography Parties Open Houses Chamber of Commerce Mixers Technical Outreach/Support eRAD Connect – Provider Portal Create Accounts Create shortcuts on office computers, laptops, iPhones, iPads Train providers and staff Patient Portal EMR Interfaces Conference Calls/Meetings/Training Sales & Marketing Weekly Call Center/Area/Region Weekly Call Regional Volume #’s Call Training Webinars Compliance Training

Requirements

At least 5 years of experience in the Medical Field in a Sales/Marketing or Business Development capacity (Radiology Preferred)
Proven track record of meeting quotas and budgets
In depth knowledge of IPA’s, HMO’s, Contracts and Medical Group
Excellent Customer Service Skills, with ability to resolve issues relating to referring offices and the community
Proficient in Excel, Word, PowerPoint

Nice To Haves

Previous management experience preferred

Responsibilities

Establishes relationship with existing referring physicians and the community
Services and grows existing referring accounts
Makes cold calls to new referral sources
Meets/exceeds call schedule requirements of 15-20 per day
Identifies, prospects, and markets imaging services to local IPA’s, HMO’s, Medical Groups, referring physicians and the community
Maintains consistent attentiveness to the market and awareness of the target market by staying abreast of competitor activities and the marketplace
Plans and arranges daily activities and sales calls
Promotes new service, hours, radiologists, equipment, site specific programs to the referring offices and the community
Continuous growth of clinical knowledge to conduct clinical sales calls and clinically targeted campaigns to the referring physicians and the community
Stays abreast of referral patterns
Assists with submitting orders as needed
Updates the VP of Sales & Marketing, Director of Operations, and Regional Director of Operations of any applicable changes or issues
Manages special projects as directed by the VP of Sales & Marketing
Provides customer training to existing IPA’s, HMO’s, Medical Groups, referring physicians and the community
Identifies and notifies the VP of Sales & Marketing, Director of Operations, and Regional Director of Operations of service issues to the referring physicians, community, their staff, and patients
Provides services to the referring physicians and the community, by functioning as a liaison between the VP of Sales & Marketing, Director of Operations, Regional Director of Operations, corporate management, and radiologists
Practices effective communication in all aspects of one’s performance representing accurate and appropriate information in a reliable manner
Keeps the VP of Sales & Marketing informed of their marketing plan for the day, week, month, quarter, year.
Participates in all Sales & Marketing meetings required to perform and do their job accordingly, discuss issues, concerns, ideas, and/or developments
Participates in all Operations meetings required to perform and do their job accordingly
Direct contact for the local IPA’s Executive Management team
Implement national and regional contracts in accordance with the company’s policies
Builds strong relationships and company awareness in their region
Exercise creativity in growing their territory and seeking out new leads
Meets regularly with the V.P of Sales/Marketing, Director of Operations and Regional Director of Operations and other corporate management staff to discuss issues, goals and objectives
Meets with their PSR’s regularly to discuss issues, goals and objective
Prepares materials and attends JOC meetings as directed by the VP of Sales & Marketing
Attends managers meetings with their PSR as needed
Continuously seeks for new ways to grow volume in their territory and their PSR’s territories, and reports these to the VP of Sales & Marketing and Business Development Manager.
Responsible for ordering through PIP portal and keeping inventory for assigned territory
Distribution and education of marketing materials
Works with web team to maintain market visibility
Create Accounts
Create shortcuts on office computers, laptops, iPhones, iPads
Train providers and staff