Territory Manager - Ottawa

Canopy Growth

3d•Remote

About The Position

The Territory Manager, Ottawa manages sales and community engagement activities across an assigned territory. This is a fast-paced sales role for a self-starter who can build customer relationships, sell using facts, work with data and category insights, and engage and influence the community. The role is remote and based in Ottawa, Ontario, and reports to the Regional Sales Manager. The Territory Manager oversees accounts, builds brand recognition and community engagement, identifies distribution opportunities, executes marketing initiatives, and educates industry partners and retail stakeholders. The position also involves developing retailer relationships, planning sales activity, managing promotional budgets, generating leads and local partnerships, and independently organizing daily operations.

Requirements

At least 5 years of experience in Sales, Account Management, Category Management, or Trade Marketing.
Proven success meeting or exceeding sales quotas and in-store execution KPIs.
Demonstrated ability to work independently in a remote field sales capacity.
Ability to translate consumer insights into actionable sales strategies.
Tech-savvy and comfortable working with data-driven environments and CRM systems.
Clean driver's abstract and willingness to travel within the territory.

Nice To Haves

Experience in beverage alcohol or adjacent consumer packaged goods sectors.
Previous Brand Manager experience.
Experience conducting local media interviews or serving as a brand spokesperson.

Responsibilities

Oversee accounts in the assigned territory and establish the company as a preferred partner for key customers.
Build brand recognition and community engagement across the assigned market.
Identify and execute distribution opportunities to grow profitable market share, sales volume, visibility, and service.
Execute marketing initiatives to build consumer loyalty and accelerate sales growth.
Lead industry and brand education sessions for partners and retail stakeholders.
Maintain accurate and up-to-date account records and administrative data.
Achieve targets for volume and market-share growth, merchandising and product placement, distribution reach, product quality, route-plan compliance, and call frequency.
Build and maintain long-term account relationships aligned with the annual operating plan.
Develop working relationships with store managers and frontline staff across assigned retail locations.
Identify promotional opportunities within relevant regulatory frameworks.
Execute the annual territory plan in collaboration with the Provincial Sales Manager to define district targets and activities.
Allocate and track promotional and consumer budgets to maximize return on investment while following financial and merchandising guidelines.
Generate sales leads, event partnerships, and local sponsorship opportunities.
Facilitate community engagement, retailer-led training, and compliant product sampling.
Independently manage daily operations, including weekly and monthly call planning.