Territory Manager - Lower Mainland

Canopy Growth
•Remote

About The Position

The Territory Manager, Lower Mainland BC, manages sales and community engagement activities across an assigned territory. This is a remote field sales role based out of Vancouver, BC. The successful candidate builds customer relationships, uses fact-based selling and data-driven category insights, and engages and influences the community. The position reports to the District Manager. The Territory Manager oversees accounts, develops distribution and sales opportunities, executes marketing initiatives, educates retail and industry stakeholders, and maintains accurate account records. The role also includes planning territory sales activity, managing promotional budgets, developing leads and partnerships, and independently organizing daily operations and call plans. The position is full-time and includes extended health and dental coverage, paid vacation, participation in an employer-supported retirement savings program, and a car allowance. Salary is $75,000–$85,000.

Requirements

  • At least 5 years of experience in Sales, Account Management, Category Management, or Trade Marketing.
  • Proven success meeting or exceeding sales quotas and in-store execution KPIs.
  • Demonstrated ability to work independently in a remote field sales capacity.
  • Ability to translate consumer insights into actionable sales strategies.
  • Comfort navigating data-driven environments and CRM systems; tech-savviness.
  • Clean driver's abstract.
  • Willingness to travel within the territory.

Nice To Haves

  • Experience in beverage alcohol or adjacent CPG sectors.
  • Previous Brand Manager experience.
  • Experience conducting local media interviews or serving as a brand spokesperson.

Responsibilities

  • Oversee all accounts in the assigned territory and establish the company as a preferred partner for key customers.
  • Build brand recognition and community engagement across the assigned market.
  • Identify and execute distribution opportunities to grow profitable market share, volume, visibility, and service.
  • Drive marketing initiatives that build consumer loyalty and accelerate sales growth.
  • Lead industry and brand education sessions for key partners and retail stakeholders.
  • Maintain accurate and up-to-date account records and administrative data.
  • Achieve targets for volume and market share growth, in-store merchandising and product placement, distribution reach, product quality, route plan compliance, and call frequency.
  • Build and maintain long-term account relationships aligned with the annual operating plan.
  • Develop working relationships with store managers and frontline staff at assigned retail locations.
  • Identify promotional opportunities within relevant regulatory frameworks.
  • Execute the annual territory plan with the Provincial Sales Manager to define district targets and activities.
  • Allocate and track promotional and consumer budgets to maximize return while following financial and merchandising guidelines.
  • Generate sales leads, event partnerships, and local sponsorship opportunities.
  • Facilitate community engagement, retailer-led training, and compliant product sampling.
  • Manage daily operations independently, including weekly and monthly call planning.
  • Travel within the assigned territory as required.

Benefits

  • Extended health coverage
  • Dental coverage
  • Paid vacation
  • Participation in an employer-supported retirement savings program
  • Car allowance
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