Territory Event Marketing Manager (MA/RI/CT)
About The Position
Stronghouse is a company that focuses on the value of home and family moments, aiming to simplify the customer experience with home improvement services like roofs, siding, and windows. The Territory Field Marketing Manager is responsible for driving customer acquisition and brand awareness through impactful field marketing programs. This role involves recruiting, training, and managing field teams, as well as executing lead-generation strategies across events and big-box retail locations. The ideal candidate will be a hands-on leader capable of scaling high-performing teams and achieving measurable results.
Requirements
- Experience hiring, training, and managing teams
- Background in event marketing or big-box retail
- Proven success exceeding lead generation targets
- Ability to work evenings and weekends
- Experience in fast-paced environments
- Strong leadership and coaching skills
- Excellent communication and interpersonal abilities
- Sales-driven mindset and customer engagement
- Ability to analyze data and optimize performance
- Experience with CRM systems
- Highly organized and results-oriented
Responsibilities
- Recruit, hire, train, supervise, and develop field marketing teams (Events, Outreach, Big Box)
- Lead onboarding, coaching, performance management, and team development initiatives
- Execute training programs aligned with company standards
- Manage and track KPIs including leads, appointments, conversion rates, and ROI
- Plan and execute high-volume lead generation campaigns
- Develop territory-specific strategies to maximize engagement
- Coordinate event logistics including staffing, scheduling, and materials
- Generate leads personally while leading by example
- Build and maintain relationships with retail partners and event organizers
- Oversee territory operations including event calendars, inventory, and logistics
- Maintain CRM accuracy and provide performance reporting
- Ensure compliance with company standards and partner requirements
- Finding, coordinating, booking, and executing events within the territory
- Maintaining labor and expenses within the budget
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
