Technology Utilization Representative

Caterpillar Inc.•Aurora, CO
•$112,710 - $169,060•Onsite

About The Position

Caterpillar is hiring a highly experienced, customer-facing field representative to lead adoption, activation, and utilization of its construction technology solutions. The role requires technical credibility, deep product knowledge, and the ability to influence dealers and customers through complex discussions that drive measurable productivity, safety, and business outcomes. The CI Technology Portfolio includes Cat Grade, Payload, Cat Command, Detect, VisionLink, and other productivity- and safety-enabled technologies. The primary work location is Denver, Colorado, and the assigned territory includes four Caterpillar dealers. Travel of 50% or more within the territory is required. Domestic relocation assistance is available to Denver only. A company vehicle and cell phone stipend are provided. Salary range: $112,710–$169,060.

Requirements

  • Customer-facing experience in the construction industry.
  • Ability to work independently, influence without authority, and navigate complex dealer and customer discussions in fast-paced, ambiguous environments.
  • Strong customer focus and ability to connect dealer needs, customer outcomes, and Caterpillar strategy.
  • Working knowledge of value selling and ability to translate technology solutions into measurable productivity, safety, and business benefits.
  • Solid technical aptitude with working knowledge of Caterpillar products, construction applications, and CI technology solutions.
  • Strong leadership presence, organization, analytical, and communication skills.
  • Ability and willingness to travel 50% or more.
  • Demonstrated customer focus, decision-making and critical-thinking, negotiating, relationship-management, business-development, and value-selling skills.

Nice To Haves

  • Experience growing or supporting new and expanding construction technology portfolios with dealers and customers.

Responsibilities

  • Grow adoption of Caterpillar productivity and safety technology solutions in alignment with Technology Growth targets and future business priorities.
  • Increase VisionLink Productivity and Safety activations, ensuring technology-enabled machines are activated, retained, and delivering measurable customer value.
  • Drive customer technology utilization through onboarding, training, and ongoing support that improves productivity and safety outcomes.
  • Build trusted dealer and customer relationships while challenging the status quo to strengthen adoption, satisfaction, and long-term retention.

Benefits

  • Medical, dental, and vision benefits
  • Paid time off plan, including vacation, holidays, and volunteer time
  • 401(k) savings plans
  • Health Savings Account (HSA)
  • Flexible Spending Accounts (FSAs)
  • Health Lifestyle Programs
  • Employee Assistance Program
  • Voluntary Benefits and Employee Discounts
  • Career Development
  • Incentive bonus
  • Disability benefits
  • Life Insurance
  • Parental leave
  • Adoption benefits
  • Tuition Reimbursement
  • Domestic relocation assistance to Denver, Colorado
  • Company vehicle
  • Cell phone stipend
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