Technical Sales Engineer (BOLAB Systems GmbH)

AB DynamicsWixom, MI
Onsite

About The Position

As part of its international expansion, BOLAB Systems GmbH is seeking a Technical Sales Engineer to establish and grow its customer base in the United States. The successful candidate will play a pivotal role in generating new business, building strong relationships with prospective clients, and creating awareness for BOLAB’s solutions in signal and power electronics testing.

Requirements

  • Bachelor’s degree in Electrical Engineering or related field, ideally with a focus on Power Electronics.
  • Professional experience in B2B technical sales or business development.
  • Proven ability to independently develop new customer relationships and open up new markets.
  • Strong understanding of power electronics systems or automated test equipment (ATE).
  • Excellent communication, presentation, and negotiation skills.
  • High degree of self-motivation, entrepreneurial thinking, and ability to work autonomously.
  • Fluent in English; German language skills are a plus.
  • Experience working with international teams and in cross-cultural environments.
  • Proficiency in Microsoft Office and CRM systems (e.g., Salesforce or similar).
  • Willingness to travel frequently within the US.
  • Valid US work authorization and driver’s license required.

Nice To Haves

  • German language skills are a plus.

Responsibilities

  • Drive the development of BOLAB’s customer base in the US with a primary focus on new customer acquisition.
  • Identify, target, and qualify new sales opportunities within key industries such as automotive, aerospace, and research institutions.
  • Promote BOLAB’s product portfolio, including power electronics test systems, through technical presentations and direct sales activities.
  • Develop and execute a structured sales strategy for the US market, in close coordination with the BOLAB HQ in Germany.
  • Build and maintain long-term relationships with key decision-makers and technical stakeholders.
  • Provide pre-sales support including solution proposals, technical documentation, and pricing.
  • Represent BOLAB at industry events, trade shows, and customer visits across North America.
  • Establish the local sales structure and provide input into the future growth of BOLAB's US presence.
  • Monitor market trends, competitor activity, and customer feedback to inform product and strategy development.
  • Report regularly on sales pipeline, performance, and market insights to the BOLAB leadership team.

Benefits

  • Competitive salaries
  • Range of benefits designed to promote your well-being and work-life balance.
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